Zusammenfassung der Ressource
Defining
Business
Plan
- What is BP?
- Details how company will materialize
- Explains market and competition with evidence
- Explains why your team is right on capitalize this opportunity
- Typically 15-20 pages
- Owner's material for company
- Why to write BP?
- helps to look at business critically
- Helps to focus ideas
- feasibility study of firm's growth and success
- Operational tool
- Company's present status
- Future opportunities
- Helps manage the business
- serves as a strong communication tool for biz
- provides the basic for your fin proposal
- Advantages and
disadvantages of
BP
- Advantages
- Yardstick to manage performance
- starting point for fin, dev and marketing
- demonstrates focus and plan for profits
- connects all the elements of company
- assist in attracting management and employees
- greatly improves fundraising ability
- Disadvantages
- requires solid research and thought
- must stand up criticism and challenges
- needs regular, recurring updates
- demands acceptance by management team