null
US
Anmelden
kostenlos registrieren
Registrieren
Wir haben festgestellt, dass Javascript in deinem Browser nicht aktiviert ist. Aufgrund des dynamischen Charakters unserer Website muss Javascript allerdings entsprechend aktiviert sein. Bitte lese dir unsere
Geschäftsbedingungen
durch, um mehr Informationen zu erhalten.
Nächster
Kopieren und bearbeiten
Sie müssen sich anmelden, um diese Aktion abzuschließen!
Kostenlos registrieren
5989521
Convergence
Beschreibung
The convergence in the mass media
Keine Merkmale angegeben
convergence
mass media
journalism
Mindmap von
Laura Mateus
, aktualisiert more than 1 year ago
Mehr
Weniger
Erstellt von
Laura Mateus
vor etwa 8 Jahre
27
0
0
Zusammenfassung der Ressource
Convergence
What is it?
Michael Aeria
"Way to protect their place in the market"
Howard Tyner
Give information and news in a different way
Rich Gordon
Involves a radical change
Approach by managers and journalists
Mindset by managers and journalists
Who are part of it?
Reporter specialist in an area
The content appear in many platforms
Daily newspaper
Partnering with
Forms by Rich Godon of Northestern University
Ownership convergence
partnerships between large media companies
Content sharing
Same owner
Tactical convergence
Is not necessary have a common ownership
Structural convergence
Have a common newsroom
Work with multiple media
The "platypus"
Reporters multi-skilled
Disparaging term
technical knowledge required
Useful for handling isolated news
Storytelling convergence
All the information
must feed each other
Tell a story
Text
Images
The business ideal
Cross-promotion offers
A way to market
Other members of the group
Partnership cheaply
Driving Convergence
Change attitudes and lifestyles
News consumers
Market fragmentation
More niche markets
Increased the perception and reality
Audience
Cover as many potential members
using
Forbids a companying from owning
More than one
Do not believe it can be possible
Different owners
Other leadership priorities
Multiple managers
Different cultures
Presence of unions
Evolution
73 % members of
WAN
Started convergence
Most of the media companies
embreced convergence
Key
Change of mindset
It must happen first
It must happen first
People with different skills
Generate
Sharing of ideas
Use of technology
Medienanhänge
24164ff1-691f-44b7-a39d-b6201b18dc19 (image/jpg)
d21e550a-b2de-493b-90dc-bc4ce97eb4b3 (image/jpg)
ceef4472-d546-4b8c-8e84-6c70159f0911 (image/jpg)
208fe41e-b86b-452f-b34e-40d1bf040be6 (image/png)
81f7cb99-de1e-4107-bf07-3321dfde7884 (image/jpg)
f9758f7a-cf00-441b-aa32-9c2588462456 (image/png)
ce1e4e89-3ad9-456e-aac6-79a206e34384 (image/png)
8968e3e3-5d23-4054-9c4c-e29d2bf7181b (image/jpg)
01e3d96c-9872-42cc-8f84-2e4f3b6f6f96 (image/jpg)
e5e0516d-818b-4175-ba8c-8ace7f0637d3 (image/png)
c2c22d9f-3f7d-4b69-bde7-26ddcc5b1349 (image/png)
f88297f4-8a43-4e04-a5ed-159711805dd6 (image/jpg)
60773ef8-e96c-40a8-bb4a-1440588fd28f (image/png)
b8e432f2-7341-43bc-bdfd-e46f2f2e2981 (image/jpg)
387038b7-8bff-4d63-b611-5e8a84f24890 (image/jpg)
0ca53688-dbf8-4c79-b798-e0647e614a29 (image/png)
492aed23-8e99-4310-a048-63c84447c3f5 (image/jpg)
8a17f846-8ea6-4b11-9d38-1cf443e2fbd3 (image/jpg)
363e5c65-b6b1-4833-ae4f-b73af1139a0a (image/png)
2bc945d1-72b4-4ca3-a747-1532698c7de2 (image/jpg)
bc00930a-977f-4629-9dee-41a022d09446 (image/png)
75274096-5af9-4867-bb06-601b72a585ce (image/png)
Zusammenfassung anzeigen
Zusammenfassung ausblenden
Möchten Sie
kostenlos
Ihre eigenen
Mindmaps
mit GoConqr erstellen?
Mehr erfahren
.
ähnlicher Inhalt
Convergence
Ximena Botache
All you need is Convergence
Diego Rojas
Política:método, Teorías,Procesos, sujetos, Instituciones y Categorías
Roy Lara Portill
What is convergence
Viviana Rodríguez
TYPES OF WRITING
Laura Gereda
Materia: Opinión Pública
claudia rodriguez
Posmodernidad ¿una sociedad transparente?
Lulú Castro Soldara
Vocabulary for TV and Mass Media
Mari Fer
HERRAMIENTAS DE COMUNICACIÓN
Sandra Milena Henao Zapata
1_Convergence
Aura Cristina Izquierdo Pacheco
Convergence
Viviana Rodríguez
Bibliothek durchsuchen