Price Karteikarten am Pricing Objectives, erstellt von james.bowditch am 31/07/2013.
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Erstellt von james.bowditch
vor fast 11 Jahre
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Schließen
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Erstellt von james.bowditch
vor fast 11 Jahre
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Survival
ROI
Market Stabilisation
Maintenance and improvement of market position
Meeting or following competitors
Pricing to reflect product differentiation
Market Skimming
Market Penetration
Early cash recovery
Discouraging others from entering the market
