Primary research

Qualitative research

Quantitative research

Secondary research

Demand curve

Effective demand

Repeat purchase

Market map

Market research

Innovative

Unethical

Market segments

Market share

Adding value

Unique Selling Point (USP)

Entrepreneur

Royalties

Copyright

Innovation

Invention

Patent

Trademark

Profit

Revenue

Sales forecasts

Fixed costs

Total costs

Variable costs

Business plan

Cash

Cash flow

Cash flow forecasting

Cumulative cash

Insolvency

Negative cash flow

Net monthly cash

Dividends

Liquidation

Share captial

Venture capital

Mission

Patent

Limited liability

Vision

Word of mouth

Customer focus

Target audience

Bankrupt

Private Limited Company (LTD)

Sole Trader

Unlimited liability

Corporation tax

Discrimination

Income tax

Legal entity

National Insurance

Customer satisfaction

Repeat purchase

Supply chain

Curriculum Vitae (CV)

Reference

Induction

Off-the-job

On-the-job

Absenteeism

Labour turnover

Consumer spending

Exports

Recession

Commodity

Market

Monopoly

Wholesale

Economic Growth

European Union (EU)

Foreign exchange markets

Bank of England

Bank rate

Chancellor of the Exchequer

Booming

Forecast

Primary Stakeholders

Secondary Stakeholders