Break into an area

Broaden your product range

Chain

Classic example

Come up with an idea

Competitive Market

Consultant

Corporation

Decline

Discounted

Electrical appliance

Empire

Entrepreneur

Expand

Face Collapse

Founder

insight

Leadership

Lose Custom

Maintain quality

Merger

Novelty

On the back of a previous success

Outlet

Private investor

Profitable

Recall

Record profits

Selling point

Spectacular growth

State owned enterprise

Stuck on a problem

Substandard

Trading Company

Turn a company around