Competitive Forces & Strategy

Beschreibung

BSNS115
Sophia Lynch
Karteikarten von Sophia Lynch, aktualisiert more than 1 year ago
Sophia Lynch
Erstellt von Sophia Lynch vor fast 4 Jahre
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Zusammenfassung der Ressource

Frage Antworten
Digital technology makes what easier? (3) 1. Production 2. Distribution 3. Product Maintenance
What is the 'Network Effect'? A product becomes more valuable when it works in a network. E.g. Facebook is valuable because many people use it so lots of resources
What are three pressures for growth in a 'globalised market'? Digital Company 1. Ease of production, distribution and service 2. Network effect 3. Economies of scale
What are 'stories of unprecedented scale'? Today there are less companies who share the majority of profit.
How might businesses achieve strategic advantage?
What is 'Porter's Generic Strategy'?
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