What is meant by behavior-intention gap in ethical consumerism?
Companies are communicating ethical practices but not living up to the standards.
Consumers are behaving more ethically than they communicate or intend to behave.
Companies are behaving ethically but consumers cannot make the right decisions.
Consumers intend and communicate to behave more ethically than they actually do
Choose the statement which is incorrect.
Ethical consumerism relies on the idea that individual consumer's choices can have an impact on social issues.
Positive purchase behavior in the context of ethical consumerism refers to consumers boycotting unethical products.
Preferring locally produced food, organic, and Fair Trade products are examples of ethical consumption.
Ethical consumerism tries to address worker's rights, animal health, and environmental aspects among other issues.