Chad Collins
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NC Hospitality & Tourism 3.01 Quiz

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Chad Collins
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3.01 H&T Quiz

Question 1 of 11

1

A tour operator developed special tour packages for individuals who ride motorcycles. What did the tour operator use to segment the market?

Select one of the following:

  • Ethnicity

  • Life cycle

  • Demographics

  • Psychographics

Explanation

Question 2 of 11

1

The owner of an advertising agency plans to leave town to negotiate a merger for her/his company. What is the purpose of the trip?

Select one of the following:

  • Education

  • Business

  • Family

  • Leisure

Explanation

Question 3 of 11

1

Which of the following is an example of an intrinsic factor that often motivates individuals’ travel choices?

Select one of the following:

  • Safety needs

  • Social reasons

  • Cultural values

  • Family expectations

Explanation

Question 4 of 11

1

Because Caleb doesn’t want to go through the hassle of renting a car while traveling for business, he typically stays at hotels that offer shuttle service to and from the airport. What is the motivation for Caleb’s lodging choices?

Select one of the following:

  • The need for security

  • The need for recognition

  • The desire for convenience

  • The desire for quality accommodations

Explanation

Question 5 of 11

1

Which of the following is an example of leisure travel?

Select one of the following:

  • Ryan flies to Boston to make a sales presentation.

  • Rachel rides a train to Dallas to attend a trade show.

  • Thomas flies to Florida to visit his parents for a week.

  • Tara drives to San Francisco to sign a contract on her employer’s behalf.

Explanation

Question 6 of 11

1

What amenities are many hotels offering to attract the growing number of women business travelers?

Select one of the following:

  • Concierge services

  • Housekeeping services

  • Extra security measures and spa services

  • Room service and brochures to local attractions

Explanation

Question 7 of 11

1

Sleep Well Motel is located near a major highway that is 100 miles away from a well-known beach destination, and the average stay of a guest is one night. What is the Sleep Well Motel’s target market?

Select one of the following:

  • Transient traveler

  • College students

  • Married couples

  • Business people

Explanation

Question 8 of 11

1

Which of the following is a political factor that may impact travel behavior:

Select one of the following:

  • Health issues

  • Terrorist threats

  • Flight schedules

  • Financial difficulties

Explanation

Question 9 of 11

1

Lily is traveling to Charleston, South Carolina, to attend her best friend’s wedding. What is the purpose of Lily’s trip?

Select one of the following:

  • Relaxation

  • Visit family

  • Sightseeing

  • Special event

Explanation

Question 10 of 11

1

A cruise line offers a three-day Caribbean cruise that includes activities for parents, childcare services, and a variety of activities for children ages 6 months to 17 years old. What is the cruise line’s target market?

Select one of the following:

  • Single adults

  • Young families

  • Baby boomers

  • Senior citizens

Explanation

Question 11 of 11

1

What is an important consideration for most leisure travelers when they are planning their vacations?

Select one of the following:

  • Travel budget

  • Airline seating

  • Checkout process

  • Banquet facilities

Explanation

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