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Logistics Exam 1

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Test sobre Logistics Exam 1, creado por gianmarcoleri el 07/10/2014.
gianmarcoleri
Test por gianmarcoleri, actualizado hace más de 1 año
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Resumen del Recurso

Pregunta 1

Pregunta
Globalization has had little effect on consumers.
Respuesta
  • True
  • False

Pregunta 2

Pregunta
Cost/Value refers to
Respuesta
  • getting the best value for the money spent.
  • U.S. firms competing in the global arena.
  • the importance of cost and value at the very end of the supply chain.
  • product variety.

Pregunta 3

Pregunta
Supply chain managers no longer need to worry about sub-optimization in light of today’s technology.
Respuesta
  • True
  • False

Pregunta 4

Pregunta
A key element in Wal-Mart’s ability to discount brand name products was an understanding of the criticality of efficiency in its logistics and supply chain system.
Respuesta
  • True
  • False

Pregunta 5

Pregunta
Outsourcing is a fairly new concept.
Respuesta
  • True
  • False

Pregunta 6

Pregunta
Supply and demand has become less volatile as managers become more adept at controlling the elements.
Respuesta
  • True
  • False

Pregunta 7

Pregunta
Traditionally, information has been viewed as flowing in the opposite direction of products, that is, from the market/customer back to the wholesalers, manufacturers, and vendors.
Respuesta
  • This is still true and has not changed.
  • Computerization has greatly increased the flow of information from the source.
  • The “Big Box” stores have developed their own sources.
  • None of these answers

Pregunta 8

Pregunta
Even though there are references to supply chain management in the 1980s, SCM did not capture the attention of senior-level management until the 1990s.
Respuesta
  • True
  • False

Pregunta 9

Pregunta
The first decade of the twenty-first century was a period of rapid change for organizations, especially businesses.
Respuesta
  • True
  • False

Pregunta 10

Pregunta
One of the major challenges of supply chain management is
Respuesta
  • forward buying.
  • maintaining the visibility of inventory.
  • building safety-stock inventory
  • pushing inventory back to vendors.

Pregunta 11

Pregunta
The challenge to develop and sustain an efficient and effective supply chain(s) requires organizations to address a number of issues. Which is not included?
Respuesta
  • Complexity
  • Inventory deployment
  • Inventory carrying costs
  • Technology

Pregunta 12

Pregunta
The U.S. transportation system was deregulated in the 1930s and 1940s in response to economic conditions and World War 2.
Respuesta
  • True
  • False

Pregunta 13

Pregunta
It is predicted that social networks such as Facebook and Twitter will influence supply chains because of their impact on customer demand and the speed of information transfers.
Respuesta
  • True
  • False

Pregunta 14

Pregunta
Performance measurement is important because
Respuesta
  • it allows firms to rate competitors.
  • without it, managers would not know how the global economy is doing.
  • companies presently operating in the European Economic Community need to understand how its competitors are doing.
  • lower-level metrics in an organization must connect directly to the high-level performance to achieve goals.

Pregunta 15

Pregunta
The Supply Chain Concept
Respuesta
  • is very new and considered cutting edge technology.
  • is highly dependent of computerization.
  • is not always well understood by senior managers.
  • developed from the previous Physical Distribution concept.

Pregunta 16

Pregunta
Which of the below is not one of the external forces driving the rate of change and shaping our economic and political landscape?
Respuesta
  • Government policy
  • Technology
  • Environmental concerns
  • Globalization

Pregunta 17

Pregunta
A critical outcome of the supply chain is to deliver
Respuesta
  • profits.
  • the right product to the right place.
  • cost/value.
  • on management's expectations.

Pregunta 18

Pregunta
Complexity in the supply chain is caused by
Respuesta
  • the number of SKUs.
  • locations of customers and suppliers.
  • transportation requirements.
  • All of these answers.

Pregunta 19

Pregunta
Most retailers are essentially supply chain companies since
Respuesta
  • they dominate the consumer market.
  • own their warehouses and trucks.
  • they buy products produced by others.
  • engage in off-shore sourcing.

Pregunta 20

Pregunta
SAB should examine their off-shore purchasing policy, even though the products are sourced from the U.S.
Respuesta
  • True
  • False

Pregunta 21

Pregunta
What activity is described as the movement of goods into a warehouse, the placement of goods in a warehouse, and the movement of goods from storage to order picking areas and eventually to dock areas for transportation out of the warehouse?
Respuesta
  • Material handling
  • Physical distribution
  • Business logistics
  • Order fullfilment

Pregunta 22

Pregunta
Transportation is the physical movement of flow of goods.
Respuesta
  • True
  • False

Pregunta 23

Pregunta
Ensuring the availability of the right product, in the right quantity, and the right condition, at the right place, at the right time, for the right customer at the right cost, is which definition of logistics?
Respuesta
  • Seven Rs
  • Council of Logistics Management
  • Society of Logistic Engineers
  • Supply chain logistics

Pregunta 24

Pregunta
In a logistics system, warehousing should be optimized at the expense of related logistics activities, such as transportation and procurement.
Respuesta
  • True
  • False

Pregunta 25

Pregunta
The utility created through the basic marketing activities is known as place utility.
Respuesta
  • True
  • False

Pregunta 26

Pregunta
The mathematical calculation of the point of equality between systems under analysis is used for short-run/static analysis.
Respuesta
  • True
  • False

Pregunta 27

Pregunta
Logistics is the process of anticipating customer needs and wants; acquiring the capital, materials, people, technologies, and information necessary to meet those needs and wants; optimizing the goods- or service-producing network to fulfill customer requests; and utilizing the network to fulfill customer requests in a timely manner. This is a
Respuesta
  • definition from an inventory perspective.
  • general definition.
  • definition offered by the Society of Logistics Engineers.
  • a definition provided by the Council of Logistics Management.

Pregunta 28

Pregunta
Which of the answers below is an example of the creation of form utility by a logistics activity?
Respuesta
  • When lumber is cut and made into a chair
  • When a firm's finance manager approves customer purchases on a credit basis
  • When Dell combines components with software to produce a computer to a customer’s specifications
  • The breaking bulk and repackaging at a distribution center

Pregunta 29

Pregunta
Marketers have begun to recognize the strategic value of place in the marketing mix, as well as the benefits resulting from high-quality logistical services. As a result, which has been recognized as the interface activity between marketing and logistics?
Respuesta
  • Product
  • Promotion
  • Price
  • Customer service

Pregunta 30

Pregunta
During the 1990s and 2000s, logistics costs as a percentage of gross national product declined.
Respuesta
  • True
  • False

Pregunta 31

Pregunta
Logistics creates which utility through production forecasting, production scheduling and inventory control?
Respuesta
  • Form utility
  • Quantity utility
  • Time utility
  • Possession utility

Pregunta 32

Pregunta
An aircraft manufacturer is a good example of an organization with a heavy inbound flow and a simple outbound flow.
Respuesta
  • True
  • False

Pregunta 33

Pregunta
To hold down distribution cost, the lowest cost carrier should always be used.
Respuesta
  • True
  • False

Pregunta 34

Pregunta
The inverse relationship that exists between the cost of lost sales and inventory costs is the inventory effect.
Respuesta
  • True
  • False

Pregunta 35

Pregunta
Time utility depends on
Respuesta
  • when the carrier picks up the shipment.
  • transportation companies delivering on time.
  • proper forecasting.
  • having the product available when the user wants it.

Pregunta 36

Pregunta
Materials handling is concerned with
Respuesta
  • inventory levels.
  • breaking bulk.
  • scheduling trade-offs.
  • short-distance movement.

Pregunta 37

Pregunta
What is often the largest component of logistics costs?
Respuesta
  • Inventory costs
  • Transportation costs
  • Shipper-related costs
  • Administrative costs

Pregunta 38

Pregunta
All four subdivisions of logistics have some common characteristics. Which of the below does not belong in the list:
Respuesta
  • Transportation
  • Marketing
  • Scheduling
  • Forecasting

Pregunta 39

Pregunta
The utility that is created by moving goods from production points to market points where demand exists is referred to as:
Respuesta
  • Form
  • Place
  • Time
  • Possession

Pregunta 40

Pregunta
What technology has helped make the physical inventory-taking process more efficient and effective?
Respuesta
  • advances in forecasting
  • transportation management systems
  • just-in-time inventory
  • scanning of bar-coded RFID tags

Pregunta 41

Pregunta
The biggest and best known example of a regional trade agreement (RTA) is the:
Respuesta
  • World Trade Organization (WTO)
  • General Agreement on Tariffs and Trade (GATT)
  • European Union (EU)
  • Customs Trade Partnership Against Terrorism (C-TPAT)

Pregunta 42

Pregunta
Operating globally has become harder to accomplish for individuals and small companies.
Respuesta
  • True
  • False

Pregunta 43

Pregunta
Which is the main advantage of international air transport?
Respuesta
  • Freight rates
  • Flexibility
  • Transit times
  • Accessibility

Pregunta 44

Pregunta
An importer can store goods in a bonded warehouse for up to three years without paying duty.
Respuesta
  • True
  • False

Pregunta 45

Pregunta
Which are the major modes of international transportation?
Respuesta
  • Water and air
  • Water and rail
  • Rail and motor
  • Rail and air

Pregunta 46

Pregunta
The global logistics channel intermediary that supervises the movement of goods through customs and ensures that the documentation accompanying a shipment is complete and accurate is known as
Respuesta
  • a foreign freight forwarder.
  • an export packer.
  • a customs house broker.
  • a foreign trade specialist.

Pregunta 47

Pregunta
A demand-driven system is also known as
Respuesta
  • a supply chain
  • a pull system
  • a marketing system
  • a multi-echelon system

Pregunta 48

Pregunta
A firm using air transportation cannot use the same packaging for international shipping as for domestic shipping because many cargo aircraft are not pressurized.
Respuesta
  • True
  • False

Pregunta 49

Pregunta
A maquiladora plant can be located anywhere in South America.
Respuesta
  • True
  • False

Pregunta 50

Pregunta
Globalization was initially driven by countries
Respuesta
  • seeking new territories.
  • outside the U.S. seeking to establish plants in the U.S.
  • seeking materials and goods not available in their own land.
  • sponsoring trading missions.

Pregunta 51

Pregunta
In his book “The Wealth of Nations”, Adam Smith stated that economies and companies could improve their wealth by
Respuesta
  • allowing specialization of tasks.
  • ensuring that logistics is used to gain advantage in the marketplace.
  • becoming multi-national.
  • moving production off shore.

Pregunta 52

Pregunta
Globalization is not considered to be one of the external factors driving change in logistics.
Respuesta
  • True
  • False

Pregunta 53

Pregunta
A Foreign Freight Forwarder is unregulated by the government.
Respuesta
  • True
  • False

Pregunta 54

Pregunta
Which condition must be present before motor carriers and rail carriers can be used for international shipments?
Respuesta
  • shipments must be in volume and in bulk
  • the shipment must be between adjacent countries
  • no customs barriers can be imposed
  • the shipment cannot pass through adjacent countries

Pregunta 55

Pregunta
A maquiladora plant is
Respuesta
  • a new type of flower.
  • an entity created under NAFTA.
  • a U.S. plant performing manufacturing, processing, or assembly activity in Mexico.
  • a factory owned by the Maquiladora Corporation.

Pregunta 56

Pregunta
Ocean transportation offsets slower service with lower rates than other modes.
Respuesta
  • True
  • False

Pregunta 57

Pregunta
The Supply Chain should
Respuesta
  • manage all aspects of transportation, selecting the least cost when possible.
  • seek to maximize profits.
  • use the same techniques internationally that it uses domestically.
  • manage materials and products, information, financials, and demand.

Pregunta 58

Pregunta
Export Trading Companies and Export Management Companies are essentially the same.
Respuesta
  • True
  • False

Pregunta 59

Pregunta
The supply chain should manage four important flows, namely, materials and products, information, financials, and demand.
Respuesta
  • True
  • False

Pregunta 60

Pregunta
The North American Free Trade Agreement has removed all trade barriers between the U.S., Canada, and Mexico.
Respuesta
  • True
  • False

Pregunta 61

Pregunta
A financial based 3PL is a firm that takes a financial interest in an organization in order to underwrite the outsourcing of that firm’s logistics.
Respuesta
  • True
  • False

Pregunta 62

Pregunta
The most frequently outsourced function is freight bill payment.
Respuesta
  • True
  • False

Pregunta 63

Pregunta
A horizontal relationship refers to firms on the same level in the supply chain.
Respuesta
  • True
  • False

Pregunta 64

Pregunta
Drivers and facilitators are internal issues that an organization must address before seeking a 3PL.
Respuesta
  • True
  • False

Pregunta 65

Pregunta
The least-frequently used IT-based services by customers of 3PLs are:
Respuesta
  • transportation management (execution)
  • warehouse/distribution management
  • global trade management and transport sourcing
  • strategic and customer-related

Pregunta 66

Pregunta
Collaboration is usually defined as a “business practice that encourages individual organizations to share information and resources for the benefit of all”.
Respuesta
  • True
  • False

Pregunta 67

Pregunta
Once a 3PL provider is chosen, it is not necessary for an organization to seek continuous improvements as the 3PL will handle that function.
Respuesta
  • True
  • False

Pregunta 68

Pregunta
A Third Party Logistics firm is defined as a company that owns trucks and warehouses so as to offer integrated services.
Respuesta
  • True
  • False

Pregunta 69

Pregunta
Many organizations are working more closely with
Respuesta
  • customers.
  • customers and suppliers.
  • third-party logistics firms.
  • customers, suppliers, and various types of logistics suppliers.

Pregunta 70

Pregunta
Outsourcing and contract logistics are terms sometimes used to describe third-party logistics.
Respuesta
  • True
  • False

Pregunta 71

Pregunta
A third-party logistics firm may be defined as
Respuesta
  • an outsource service.
  • a firm that owns trucks and warehouses.
  • a firm that owns trucks and warehouses and provides computer support.
  • an external supplier that performs or manages all or part of a company’s logistics functions.

Pregunta 72

Pregunta
Approximately two-thirds of 3PL customers think their providers supply
Respuesta
  • tactical or operational services.
  • strategic or integrative services.
  • trucking and warehouse services.
  • a firm that can supply a competency that is not core to the firm.

Pregunta 73

Pregunta
Many organizations have directed significant attention toward working more closely with supply chain partners, including not only customers and suppliers but also various types of logistics suppliers
Respuesta
  • True
  • False

Pregunta 74

Pregunta
While available evidence supports the fact that the president or CEO and the finance executive are often involved with the identification of the need for logistic services,
Respuesta
  • customers are demanding a change.
  • executives from other areas in the company are also aware of such needs but to a lesser degree.
  • a 4PL will suggest greater collaboration.
  • off shore sourcing will point to greater need.

Pregunta 75

Pregunta
Whether the relationship may or may not be with a provider of logistics services, today’s supply chain relationships are most effective when collaboration occurs among the ____________ who are involved.
Respuesta
  • participants
  • third-party logistics provider
  • cutomers
  • suppliers

Pregunta 76

Pregunta
Horizontal collaboration refers to a relationship that is ___________ and/or ____________.
Respuesta
  • 3PLs to 3PLs and/or service provider to service provider
  • buyer to buyer and/or seller to seller
  • flat across the chain and/or involving partners equal in size
  • collaboration with horizontal and/or vertical competitors

Pregunta 77

Pregunta
The “IT gap” refers to the difference between the internal IT capabilities of 3PL users and the IT expertise of the 3PL providers.
Respuesta
  • True
  • False

Pregunta 78

Pregunta
The first stage in the process model for forming and sustaining supply chain relationships involves the process by which a manufacturer becomes fully aware of its logistics and supply chain needs.
Respuesta
  • True
  • False

Pregunta 79

Pregunta
Vertical collaboration refers to
Respuesta
  • collaboration among buyers and sellers in the supply chain.
  • collaboration among carriers and shippers.
  • collaboration that moves up the supply chain.
  • collaboration with competitors.

Pregunta 80

Pregunta
Full collaboration is the dynamic combination of
Respuesta
  • buyers, sellers, retailers, and 3PLs.
  • buyers, sellers, retailers, 3PLs, and appropriate government agencies.
  • both vertical and horizontal collaboration.
  • buyers and sellers only.

Pregunta 81

Pregunta
An index
Respuesta
  • combines two or more metrics into a single indicator.
  • is complex to define, usually involves a calculation and is often in the form of a ratio.
  • is easily defined with no calculations and with simple dimensions.
  • is any quantitative output of an activity or process.

Pregunta 82

Pregunta
Another driving influence for supply chain reexamination has been the desire of organizations to change their supply chain focus from a __________to an “investment” center.
Respuesta
  • warehouse system
  • logistics-oriented system
  • cost center
  • a customer satisfaction

Pregunta 83

Pregunta
The decision to alter the supply chain process is essentially ___________issue.
Respuesta
  • a management
  • an optimization
  • a supply chain
  • a customer satisfaction

Pregunta 84

Pregunta
There are four major categories that provide a useful way for examining logistics and supply chain performance: They are: time, ______, cost, and supporting metrics.
Respuesta
  • delivery
  • KPIs
  • competition
  • quality

Pregunta 85

Pregunta
A metric is complex to define, usually involves a calculation or a combination of measurements, and is often in the form of a ratio.
Respuesta
  • True
  • False

Pregunta 86

Pregunta
What is the best financial metric to show the profit an organization generates in relationship to assets utilized?
Respuesta
  • ROA
  • Profit
  • Return on net worth
  • Stock price

Pregunta 87

Pregunta
Another metric classification scheme that has been receiving increased attention is that developed by the Supply Chain Council and contained in the Supply Chain Operations and Reference (SCOR) model.
Respuesta
  • True
  • False

Pregunta 88

Pregunta
Scorecards and key performance indicators (KPIs) are the same thing.
Respuesta
  • True
  • False

Pregunta 89

Pregunta
Effective order management can have an impact on
Respuesta
  • reducing supply chain costs.
  • increasing revenues.
  • improving ROA.
  • all of these answers.

Pregunta 90

Pregunta
Managers should resist sub-optimization of their particular function unless it benefits the organization as a whole.
Respuesta
  • True
  • False

Pregunta 91

Pregunta
Gross margin equals
Respuesta
  • sales minus COGS.
  • sales + taxes minus COGS
  • COGS - sales
  • COGS - taxes

Pregunta 92

Pregunta
The current logistics management approach is supported by which performance measurement concepts?
Respuesta
  • Metrics
  • Total cost
  • Least total cost
  • The D1 concept developed by the Supply Chain Council

Pregunta 93

Pregunta
Channel structure management includes decisions regarding the use of outsourcing, channel inventories, ____________, and channel structure.
Respuesta
  • cash to cash management
  • information systems
  • order cycle
  • KPIs

Pregunta 94

Pregunta
A metric and a measure are the same.
Respuesta
  • True
  • False

Pregunta 95

Pregunta
Scorecard and key performance indicators (KPIs) refer to
Respuesta
  • sporting events.
  • metrics to manage logistics operations.
  • management’s evaluation of supply chain staff.
  • measuring output.

Pregunta 96

Pregunta
A metric could drive inappropriate behavior.
Respuesta
  • True
  • False

Pregunta 97

Pregunta
Customers and suppliers should be included in the development of metrics.
Respuesta
  • True
  • False

Pregunta 98

Pregunta
Evaluating current or potential supply chain performance metrics is not important to a sound logistics program.
Respuesta
  • True
  • False

Pregunta 99

Pregunta
Supply chain management involves the control of raw material, in-process, and finished goods inventories.
Respuesta
  • True
  • False

Pregunta 100

Pregunta
The focus on performance measurement is a recent event in industry.
Respuesta
  • True
  • False

Pregunta 101

Pregunta
___________ is/are a major barrier to the effective use of information technology.
Respuesta
  • Cost
  • People
  • Effective applications
  • Management support

Pregunta 102

Pregunta
Supply chain software that provides a platform for manufacturers, distributors, and retailers to aggregate and organize item-related data such as item number, price, description, and weight is called
Respuesta
  • business intelligence tools.
  • supply chain collaboration tools
  • spreadsheets and database tools
  • data synchronization tools

Pregunta 103

Pregunta
Supply chain information technologies can provide timely, cost efficient sharing of information between suppliers, manufacturers, intermediaries, logistics services providers, and customers.
Respuesta
  • True
  • False

Pregunta 104

Pregunta
ERP systems
Respuesta
  • are taking the place of SCIS systems.
  • have information elements needed by SCIS applications.
  • require RFID to be fully functional.
  • focus primarily on manufacturing issues.

Pregunta 105

Pregunta
Web-enabled SCIS allows managers to monitor sourcing, transportation, and inventory data at the order and item level.
Respuesta
  • True
  • False

Pregunta 106

Pregunta
The term supply chain information system (SCIS) is defined as
Respuesta
  • software that manages the supply chain.
  • technology that has enhanced the ability of companies to pay more attention to customers.
  • information systems that automate the flow of information between a firm and its suppliers.
  • process management software that may or may not use ASP applications.

Pregunta 107

Pregunta
Individual supply chain applications must work together to provide a holistic view of all relevant processes, and must also link effectively to supply chain partners.
Respuesta
  • True
  • False

Pregunta 108

Pregunta
Managers have several options for software development and implementation. They include
Respuesta
  • internal development.
  • third party logistics firms.
  • external software vendors.
  • all of the answers.

Pregunta 109

Pregunta
Now that people are computer-literate, they are no longer a major barrier to the effective use of information technology.
Respuesta
  • True
  • False

Pregunta 110

Pregunta
RFID applications have been widely embraced due to their low cost and high reliability.
Respuesta
  • True
  • False

Pregunta 111

Pregunta
Information technology plays an important role in each of the five drivers of sustainable supply chain management practice.
Respuesta
  • True
  • False

Pregunta 112

Pregunta
Organizations are putting less emphasis on information technology to help them become more competitive, innovative, and adaptive, relying more on supply chain innovations.
Respuesta
  • True
  • False

Pregunta 113

Pregunta
Information must be real-time, not just current.
Respuesta
  • True
  • False

Pregunta 114

Pregunta
Supply chain software sales faltered during the 2007-2009 recession and remained flat in 2010 and 2011.
Respuesta
  • True
  • False

Pregunta 115

Pregunta
Business intelligence applications are being used to gather information on competitors and their suppliers.
Respuesta
  • True
  • False

Pregunta 116

Pregunta
Which of the below is not part of the seven Rs of logistics?
Respuesta
  • Information
  • Cost
  • Quality
  • Place

Pregunta 117

Pregunta
SCIS software selection is relatively straightforward as the choices have been simplified.
Respuesta
  • True
  • False

Pregunta 118

Pregunta
Which of the following is NOT one of the five drivers of sustainable supply chain management practice?
Respuesta
  • Adaptability
  • Synchronization
  • Velocity
  • Execution

Pregunta 119

Pregunta
ERP systems are multimodal application software platforms that help organizations manage the important parts of their businesses.
Respuesta
  • True
  • False

Pregunta 120

Pregunta
Supply Chain software includes technologies that
Respuesta
  • address virtually every function and task that occurs in the supply chain.
  • help organizations plan, execute, and control supply chain activities in real time.
  • help to maintain visibility of inventory.
  • all of these answers.

Pregunta 121

Pregunta
A stockout always results in a back order.
Respuesta
  • True
  • False

Pregunta 122

Pregunta
Reserve Inventory and Determine Delivery Date has traditionally been referred to as order processing.
Respuesta
  • True
  • False

Pregunta 123

Pregunta
The term replenishment cycle refers to
Respuesta
  • orders for raw material.
  • material management.
  • the acquisition of additional inventory.
  • inventory and material management.

Pregunta 124

Pregunta
Activity-based costing works well in warehouse-type environments but does not work for customer service applications.
Respuesta
  • True
  • False

Pregunta 125

Pregunta
For the best service, all products should be available at all levels regardless of cost.
Respuesta
  • True
  • False

Pregunta 126

Pregunta
Order management system represents the principal means by which
Respuesta
  • price and lead time add value.
  • buyers and sellers communicate information relating to individual orders of product.
  • orders are handled inside the company.
  • customers are segmented by profitability.

Pregunta 127

Pregunta
Customer relationship management is the art and science of
Respuesta
  • demand management.
  • positioning customers to improve the profitability of the organization.
  • management discipline.
  • customer profitability.

Pregunta 128

Pregunta
Activity Based Costing
Respuesta
  • is useful for distributions centers but not customers.
  • can be combined with customer segmentation.
  • is too sophisticated for many applications.
  • is a very new management science.

Pregunta 129

Pregunta
What are the steps in the CRM process?
Respuesta
  • segment customer base, then measure service and improve
  • segment customer base, then identify service/package
  • measure service, then improve
  • segment customer base, identify service/package, then measure service and improve

Pregunta 130

Pregunta
Which is NOT part of dependability?
Respuesta
  • Cycle time
  • Safe delivery
  • Correct orders
  • Consistent pricing

Pregunta 131

Pregunta
Customer relationship management is a new concept only recently receiving attention.
Respuesta
  • True
  • False

Pregunta 132

Pregunta
While interest has traditionally focused more on the overall length of the OTC cycle, recent attention has been centered on
Respuesta
  • customer segmentation.
  • the use of the ABC process.
  • the use of the SCOR process.
  • variability or consistency of this process.

Pregunta 133

Pregunta
Customer service is anything that touches the customer.
Respuesta
  • True
  • False

Pregunta 134

Pregunta
The buyer and seller look at order time from the same perspective.
Respuesta
  • True
  • False

Pregunta 135

Pregunta
Customer service is of equal importance to both logistics and marketing.
Respuesta
  • True
  • False

Pregunta 136

Pregunta
Traditional customer profitability analyses would start with ______ less returns and allowances (net sales) and subtract the cost of goods sold.
Respuesta
  • gross sales
  • back orders
  • the forecast
  • gross margin

Pregunta 137

Pregunta
Dependability is not as important to a buyer as is absolute length of lead time.
Respuesta
  • True
  • False

Pregunta 138

Pregunta
“Order to cash” and “replenishment cycle” are the same.
Respuesta
  • True
  • False

Pregunta 139

Pregunta
Customer service can be defined as
Respuesta
  • a philosophy.
  • order fulfillment.
  • the SCOR model.
  • anything that touches the customer.

Pregunta 140

Pregunta
Applying Internet technology to the order management process has allowed organizations to not only take time out of the process but also to
Respuesta
  • increase the velocity of cash back to the selling organization.
  • attract new customers.
  • develop “Clicks” and “Bricks” firms.
  • manage inventory more effectively.
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