This theory that presumes that society’s technology drives the development of its social structures and cultural values. How who we are is determined by the tools we invent and use.

This perspective argues that technology does not determine human action, but that rather,
Human action shapes technology.

Technology is both socially shaped and society shaping – for example, the mobile phone responded to a ‘social need’ but is now used for something other than its intended function;

Defined as an episode that is often triggered by alarming media stories and is then reinforced by reactive laws that then creates fear, anger or anxiety. Moral Panic