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1130855
NEUROMARKETING
Description
Mind Map on NEUROMARKETING, created by marylm1808 on 08/09/2014.
Mind Map by
marylm1808
, updated more than 1 year ago
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Created by
marylm1808
over 10 years ago
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Resource summary
NEUROMARKETING
Neurociencia/Mercadotecnia
comprender
proceso de compra
consumidor
Características
Resonancia Magnética Funcional
Cerebro
Información
Tiempo Real
Conocer
Cliente
Mente Humana
Manipular
Emociones
Deseos
Comportamiento
Respuesta
Estimular
Zona de Emociones
Estrategias
Comunicación
Efectivas
Resultado para el consumidor
Percepción
Impacto
Comportamiento Social
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