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Marketing Mix - 4Ps
- Products
- What is your product?
- Is it what customers want?
- What brand have you got?
- What's the presentation of the product?
- What is your product?
- Place
- Where is the product available?
- Is it easily accessible?
- where customers want it?
- where customers want it?
- Can customers get to it in a variety of ways?
- Where is the product available?
- Promotion
- How do customers get to hear about the product?
- What sort of advertising / promotion are you doing?
- How do customers get to hear about the product?
- Price
- Is the cost acceptable to customers?
- Is the cost competitive?
- Are you offering discounts to make it more attractive?
- Is the cost acceptable to customers?
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