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Food Packaging Brainstorm

Description

Mind Map on Food Packaging Brainstorm, created by Crus0n on 06/04/2013.
Crus0n
Mind Map by Crus0n, updated more than 1 year ago
Crus0n
Created by Crus0n about 9 years ago
239
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Resource summary

Food Packaging Brainstorm
  1. Logo
    1. Eye Catching
      1. Bright Colours
        1. Not loads of colours to keep it simple
      2. Memorable
        1. Simple
      3. Cost
        1. Relatively cheap
          1. Cheap materials
            1. Cardboard
              1. Biodegradeable
              2. Thermochromic Paint thermometer
              3. Using Computer for design work
                1. No paper costs
            2. Consumer
              1. People who enjoy fast food
                1. People on their lunch break
                2. Age 15+
                3. Aesthetics
                  1. Bright Colours
                    1. Company branding
                      1. Buzz Words
                      2. Logo
                      3. Size
                        1. Big enough to fit the product in
                        2. USP
                          1. Thermochromic Paint for thermometer
                            1. Smart Material
                            2. Shape of the box
                            3. Manufacture
                              1. Materials
                                1. Cardboard
                                  1. Relatively strong
                                    1. Cheap
                                      1. Biodegradeable
                                    2. Box with a lid that can close
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