VALUATION AND NEGOTIATION OF TECHNOLOGY

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VALORACION Y NEGOCIACION DE TECNOLOGIA
Sergio  Arango Uribe
Mind Map by Sergio Arango Uribe , updated more than 1 year ago
Sergio  Arango Uribe
Created by Sergio Arango Uribe over 4 years ago
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Resource summary

VALUATION AND NEGOTIATION OF TECHNOLOGY
  1. MAIN GOAL
    1. Provide skills about knowledge-based economy
      1. The course contains the following
        1. PURPOSE OF COURSE:
          1. 1) Build up student’s capabilities.
            1. 2) Strengthen student’s skills to create economic value.
              1. 3) Develop competencies to plan, start and manage a technology negotiation.
          2. COURSE COMPETENCES:
            1. 1) Analyze the importance of intellectual property rights protection.
              1. 2) Evaluate the suitability of the different valuation methods.
                1. 3) Develop a negotiation of technological assets from products, processes and systems innovation.
            2. COURSE CONTENTS:
              1. 1. UNIT 1: Intellectual property: • Intangible assets • Copyrights • Patents • Trademarks • Industrial designs • Commercial secrets.
                1. UNIT 2: Technology valuation: • Intangible assets valuation • Income approach • Real options • Cost approach • Market approach.
                  1. UNIT 3: Technology Negotiation: • Negotiation • Negotiation tactics • Technologic contracts • Licensing.
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