Què és una marca?

jordi.cabre
Mind Map by jordi.cabre, updated more than 1 year ago
jordi.cabre
Created by jordi.cabre over 6 years ago
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Mind Map on Què és una marca?, created by jordi.cabre on 05/27/2015.

Resource summary

Què és una marca?
  1. És un signe d'identitat
    1. Les marques ens permeten
      1. Diferenciar productes aparentment iguals
        1. identificar una empresa
          1. L'estil de vida
          2. Les marques es defineixen per:
            1. Logotip
              1. Slogan
                1. Target
                2. https://youtu.be/LHBA8YONbnE
                  1. Ricard Puig i Jordi Cabré
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