SUCCESS

Carla Gómez
Mind Map by Carla Gómez, updated more than 1 year ago
Carla Gómez
Created by Carla Gómez over 3 years ago
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Strategies.
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SUCCESS
1 STRATEGY
1.1 characteristics
1.1.1 Simple, consistent and long term goals
1.1.1.1 relentless drive for stardom
1.1.1.1.1
1.1.1.2 reuniting Vietnam under communist rule and expelling a foreign armyfrom Vietnamese soil
1.1.1.2.1
1.1.1.3 winning the Tour de France
1.1.1.3.1
1.1.2 Profound understanding of the competitive environment
1.1.2.1 acute awareness of changing attitudes, styles, and social norms
1.1.2.1.1
1.1.2.2 understood his enemy and the battlefield conditions
1.1.2.2.1
1.1.2.3 analysis of the requirements for success in the Tour de France
1.1.2.3.1
1.1.3 Objective appraisal of resources
1.1.3.1 exploited her abilities to develop and project her image and emerging trends, her live performances rely heavily on a large team of highly qualified dancers, musicians, vocalists, choreographers and technicians
1.1.3.1.1
1.1.3.2 exploited the commitment and loyalty of his troops
1.1.3.3 unmatched determination to win and superior team-building capability
1.1.4 Effective implementation
1.1.4.1 effectiveness as leaders in terms of their capacity to reach decisions, energy in implementing them, and ability to foster loyalty and commitment among subordinates
1.2 A plan, method, or series of actions designed to achieve a specific goal or effect.
1.3 Corporate strategy
1.3.1 The scope of the firm in terms of the industries and markets in which it competes. It includes choice over in diversification, vertical integration, acquisitions and new ventures, and the allocation of resources between the different businesses of the firm.
1.4 Business strategy
1.4.1 Is concerned with how the firm competes within a particular industry or market. If the firm is to prosper within an industry, it must establish a competitive advantage over its rivals. It is also referred to as competitive strategy.
1.5 multiple roles
1.5.1 Decision support
1.5.2 Coordinating device
1.5.3 Target
1.6 Strategy fit
1.6.1 For a strategy to be successful, it must be consistent with the firm’s external environment, and with its internal environment, its goals and values, resources and capabilities, and structure and systems.
1.7 Tactic
1.7.1 A scheme for a specific action.
2 Differentiation strategy
2.1
2.2 Relies on brand image developed through heavy advertising and promotion.
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