Pps were unsuspecting males ages
18-35 who were visiting the Capilano
Canyon in British Columbia, Canada.
The man were visiting the
extremely unstable suspension
bridge 250ft above the canyon.
After coming off the bridge they were
approached by an attractive female who
said she was conductive a survey about
peoples' reactions to scenic attractions.
She asked them some questions. There
were 18 men interviewed in this group.
16 male pps were interviewed by
the same female, but in a different
location - a very stable wooden
bridge upstream of the canyon.
The men were also shown an
ambiguous picture of a woman
and asked to invent a short story.
Researchers later analysed the stories for the
amount of sexually oriented content, which is
taken to reflect the individuals level of
attraction towards the female interviewer.
Results:
The study revealed that the pps interviewed on the
suspension bridge (the high arousal condition)
related stories with significantly more sexual
imagery, than those who had been interviewed on
the solid wooden bridge (low arousal condition).
9 out of 18 called the
interviewer from the high
arousal condition.
2 out of 16 called the interviewer
from the low arousal condition.
Conclusion:
The study appeared to confirm that
while the physiological arousal
accompanying all emotions is similar.
It is our interpretation of the arousal
which is significant, even though we may
sometimes wrongly identify our
emotional state.
In this situation, pps seemed to have
interpreted their fear of the unstable bridge as
sexual attraction towards the female
interviewer.