Affiliate-Marketing

lorrywood
Mind Map by , created over 5 years ago

Mind Map on Affiliate-Marketing, created by lorrywood on 05/02/2014.

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lorrywood
Created by lorrywood over 5 years ago
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Affiliate-Marketing
1 Merchants
1.1 Partnerakquise
1.2 Partnerkommunikation
1.3 Verwaltung&Reporting
1.4 Provisionsauszahlung
1.5 Kontrolle gegen Missbrauch
2 Abrechnungsmodelle
2.1 Pay Per Sale
2.2 Pay Per Lead
2.3 Pay per Click
3 Werbemittel
3.1 Banner
3.2 Logos
3.3 Textlinks
4 Missbrauchspotential
4.1 Brand Bidding
4.2 SEM auf Merchant-URL
4.3 Cookie Dropping
4.4 Gutscheine
4.5 Google Produktsuche
5 Trackingverfahren
5.1 Session-Tracking
5.2 Cookie-Tracking
5.3 Fingerprint-Tracking
5.4 Flash-Tracking
6 Trends
6.1 Personalisierung
6.2 Retargeting
6.3 Attribution
6.4 Mobile
7 Affiliates
7.1 Geschäftsmodelle
7.1.1 Preisvergleiche
7.1.2 SEM-Affiliates
7.1.3 Post Views
7.1.4 Banner Communities
7.1.5 Dealseiten
7.1.6 E-Mail-Affiliate/Paidmailer
7.1.7 Layer/Pop-Up
7.1.8 Content-Websites
7.1.9 Cashback/Bonussysteme
7.1.10 Google Produktsuche
7.1.11 Social Media Affiliate
7.2 Aufgaben
7.2.1 Inhalte schaffen/publizieren
7.2.2 Marken vertreten/bewerben
7.2.3 Kunden an Merchant vermitteln
8 Affiliate Netzwerke
8.1 Agenturen
8.1.1 Zanox
8.1.2 affilinet
8.1.3 Belboon/Adbutler
8.1.4 Webgains
8.1.5 Superclix
8.2 Aufgaben
8.2.1 Merchants und Affiliates vernetzen
8.2.2 Provisionsvermittlung
8.2.3 Schnittstelleninfrastruktur

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