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Note by Nancy Martínez, created more than 1 year ago

OVA para promover el aprendizaje Universidad Galileo

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	Created by Nancy Martínez almost 9 years ago

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Fases del proceso de compra

4/7

4. Compra

OVA para promover el aprendizaje Universidad Galileo

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Fases del proceso de compra

1. Reconocimiento de la necesidad

2. Búsqueda de información

3. Identificación y evaluación del alternativas

4. Compra

5. Conducta posterior a la compra

FASES