Basic Announcing Self-Test (ONA)

[blank_start]Vocal fry[blank_end] and [blank_start]uptalk[blank_end] are two examples of sentence melody.

The four key ingredients to a good read are [blank_start]believability[blank_end], [blank_start]authority[blank_end], [blank_start]energy[blank_end], and [blank_start]empathy[blank_end].

The four goals of a newscast are [blank_start]facts[blank_end], [blank_start]good stories[blank_end], [blank_start]bringing listeners up to date[blank_end], and [blank_start]grow ratings[blank_end].

The difference between a newscast and a spot is that the [blank_start]story[blank_end] is different but the [blank_start]goal[blank_end] is the same.

The goal of a spot and/or newscast is [blank_start]good storytelling[blank_end].

News is devoid of [blank_start]opinion[blank_end] not [blank_start]emotion[blank_end].

News should have [blank_start]quality[blank_end], [blank_start]integrity[blank_end], [blank_start]objectivity[blank_end], [blank_start]balance[blank_end], [blank_start]inventiveness[blank_end], and [blank_start]energy[blank_end]

[blank_start]Edits[blank_end] must be inaudible (unless directed in the copy).

Starting strong and ending strong help you [blank_start]lose tension[blank_end], and prevent you from [blank_start]losing attention of audience[blank_end], and [blank_start]breaking eye contact[blank_end].

There are no [blank_start]bad stories[blank_end], only [blank_start]bad storytellers[blank_end].

A good announcer is [blank_start]informed[blank_end], [blank_start]committed[blank_end], and [blank_start]professional[blank_end].