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Quiz on mk9, created by Rubén Cid on 17/01/2019.
Rubén Cid
Quiz by Rubén Cid, updated more than 1 year ago
Rubén Cid
Created by Rubén Cid over 5 years ago
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Resource summary

Question 1

Question
You notice that one of the required email groups is not showing up on the subscription management page. What is causing this?
Answer
  • The “Include this Email group on the Subscription Management page” check box must be selected.
  • The email group has not been activated.
  • A subscription confirmation page has not been configured.
  • The email group title contains special characters.

Question 2

Question
What is the process to activate this green check mark?
Image:
Pregunta 2 (binary/octet-stream)
Answer
  • Your client must complete the Branded Bounceback Address Configuration Workbook. You can then use the values from this document to configure the bounceback domain in Assets> Email Setup> Email Defaults.
  • Your client must complete the Branded Bounceback Address Configuration Workbook and submit this to Oracle support. After Oracle has created the bounceback domain, the green check mark will appear in Assets> Email Setup> Email Defaults.
  • The default Reply-To email address needs to be specified in Assets> Email Setup> Email Defaults. This email address must be a valid email address.
  • Your client will provide you with access to their DNS control panel. Use the values from the DNS control panel to configure the bounceback domain in Assets> Email Setup> Email Defaults.
  • Your client must compete the Branded Bounceback Address Configuration Workbook. You can then Page No | 4 __________________________________________________________________________________________________ _https://www.certsmate.com/ use the values from this document to configure the bounceback domain in Setup> Company Defaults.

Question 3

Question
Which four additional Contact fields must you create in Eloqua to allow for the integration multiple CRMs?
Answer
  • CRM Email Opt Out
  • CRM Lead ID
  • Email Address
  • CRM Company
  • CRM Contact ID
  • CRM Account ID

Question 4

Question
While testing your client’s Closed-Loop Reporting system, you notice that the report data Campaign ROI is inaccurate. What are two reasons for this?
Answer
  • Many campaigns are missing Actual Cost on the Campaign.
  • The Campaign association is being associated through all Contacts on the Opportunity.
  • The Campaign association is being associated through only the Primary Contact on the Opportunity.
  • Some Opportunities are missing Amount.
  • The client has chosen the Influenced attribution model.

Question 5

Question
You are a Customer Administrator. You create a new campaign and want to restrict who is able to edit, delete, and activate the campaign. What should you do after saving the campaign?
Answer
  • By default, only the creator of the asset has full access and no further action is required.
  • From the campaign, edit access from the Permissions menu option.
  • From the campaign, edit access from the Settings menu option.
  • From the Setup> users area, edit access to Asset Creation in Security Group Overview.

Question 6

Question
You are building a form for a white paper download, and you want to ensure that submitters who are unsubscribed still get the whitepaper emailed to them. How do you configure this?
Answer
  • Use the Add to Campaign form processing step to add the contacts to a re-engagement campaign.
  • Use the Send Submitter an Email form processing step.
  • Use the Subscribe Contacts Globally form processing step
  • Use the Email Group- Subscribe/Unsubscribe form processing step.

Question 7

Question
Your client wants to change the font of the out-of-the box subscription management page to match the company branding guidelines. How do you configure this?
Answer
  • Navigation to Setup> Display Formats and choose the desired font from the drop-down list.
  • Create a custom object to house the font style, then point the subscription page to the object.
  • Navigate to Setup> Company Defaults and choose the desired font form the drop-down list.
  • Navigate the Email Groups> Global Subscription Management > Edit& Preview Page.

Question 8

Question
IP warming is achieved by ________________.
Answer
  • Slowly increasing the volume of emails to quality contacts
  • Sending a high volume of emails to valid email addresses
  • Configuring DKIM for all email domains
  • Running deliverability reports for every email sent from Eloqua

Question 9

Question
Where can you create or manage security groups?
Answer
  • Settings> Setup> Email Batch Control
  • Settings> Setup> Users> Groups
  • Settings> Setup> Email Defaults
  • Settings> Setup> Security

Question 10

Question
Your client’s Sales team wants to know when their contacts or anyone from their contacts’ domains visits your client’s website. How should you enable this?
Answer
  • Sales should access web activity in either Engage reports or in Profiler.
  • A client administrator must enable web alerts in Profiler settings and then configure alerts for each Salesperson in Profiler.
  • A client administrator must enable web alerts in Profiler settings, and then Sales should configure and manage their own web alerts in Profiler.
  • Sales should access web activity in Engage reports.

Question 11

Question
While configuring the out-of-box subscription management page, your client mentions that they want to include several brand logos in the page. How do you configure this?
Answer
  • Edit the hyperlink on the email footers to pass an image query string through when the link is clicked.
  • Create a landing page with a custom subscription form.
  • Upload a single image with all logos to the Company Defaults area.
  • Create dynamic content and add it to the subscription management page.

Question 12

Question
Your client is ready to change several of their Opportunity Stages in CRM, and you need to ensure Closed-Loop Reporting is not interrupted. Which set of changes is necessary in Eloqua?
Answer
  • Temporarily disable the Get Opportunities auto-synch.Delete the old Opportunity Stages.Set the new Opportunity Stages by copying and pasting them exactly as they appear in CRM.
  • Temporarily disable all auto-synchs.Disable the old Opportunity Stages.Set the new Opportunity Stages by copying and pasting them exactly as they appear in CRM.
  • Temporarily disable the Get Opportunities auto-synch.Disable the Old Opportunity Stages.Set the new Opportunity Stages by copying and pasting them exactly as they appear in CRM.
  • . Temporarily disable all auto-synchs.Delete the old Opportunity Stages.Set the new Opportunity Stages by copying and pasting them exactly ads they appear in CRM.

Question 13

Question
You have set up a Campaign Approval workflow for your client, but they inform you that they cannot see the approvals feature in a campaign they are finalizing for launch. Which two aspects should you ensure?
Answer
  • Check that the campaign is not using External Activities.
  • Check that the user’s security group has Campaign Approvals enableD.
  • Verify that the campaign is a Simple Email campaign.
  • Verify that the campaign is a Multi-Step campaign.
  • Make sure that all campaigns in the install are deactivated.

Question 14

Question
What should the domain format be for the inclusion on the Master Exclude list?
Answer
  • @domain1.com
  • domain1.com
  • https://www. domain1.com
  • http://www. domain1.com
  • www. domain1.com

Question 15

Question
Your customer has the following campaign requirements: -Display a header image that changes depending on what industry sector the recipient belongs to. -An email that will only be sent to recipients who attended an offline event. -An email that will only be sent to recipients who have a valid phone number. Which three campaign elements should be used to accomplish this?
Answer
  • A decision element that compares list membership
  • A decision element that compares contact fields
  • An email containing dynamic content
  • A decision element that compares segment membership
  • An email containing a query string web link

Question 16

Question
Your customer has content from multiple marketing channels and needs to record the channel from which visitors are coming. How can this be accomplished?
Answer
  • Configure the tracking script to capture and send the referral data via the elq_x_value method.
  • The origin of visitors to an Eloqua-enabled landing page is tracked automatically.
  • Configure a query string parameter on the inbound links and create an update rule to capture the required value.
  • Configure a query string parameter in Eloqua and include the required value on the inbound links.

Question 17

Question
Your client wants to include Industry in their scoring model. You notice that they have two fields for Industry:(img) How do you proceed before building and launching the scoring model?
Image:
Pregunta17 (binary/octet-stream)
Answer
  • Look at the field dependencies and discuss with the client how each field is being used.
  • Use the Industry field with “contains” operators to isolate the desired industries.
  • Look at the field population data and use the field with the highest % population.
  • Use the Industry –Text field with “contains” operators to isolate the desired industries.

Question 18

Question
Your client has begun the IP warming process themselves, but are getting high bounce rates and spam complaints. Which three methods would you suggest to improve the success rate of IP warming?
Answer
  • Reduce amount of complex code in emails.
  • Review the criteria in the Segment used as the audience for the IP warming campaign.
  • Increase image-to –text ration in emails.
  • Remove the unsubscribe link from the footer
  • Reduce image-to –text ratio in emails.

Question 19

Question
A client wants to set up one subscription page for their consumer brands and another for their enterprise brands. All the emails for both brands use the same three email groups. How should you configure the subscription management center?
Answer
  • Use two different custom subscription landing pages that both integrate with the existing email groups.
  • Use a query string to personalize the URL for the subscription landing page.
  • Select Split Email Group from the drop-down menu under Setup> Email Groups.
  • Select Create New Subscription Center under Global Subscription Management

Question 20

Question
How should you configure an external call to work with Custom Object records?
Answer
  • Create an external call and set the datatype to Data Card.
  • Create an external call and set the datatype to Custom Record.
  • Create an external call and set the datatype to Contact, then ensure that linked data objects is selected
  • Create an external call and set the datatype to User.

Question 21

Question
Which three settings need to be configured to enable the use of an unsubscribe list hosted on an SFTP server?
Answer
  • SSL Certificate
  • Data import purpose set to Unsubscribe
  • Notification rules
  • A valid SFTP configuration
  • In the field mapping, set to match uniquely on Email Address

Question 22

Question
Your client has a list of URLs that need to be given a new page tag. Existing page tagging operations should not be affected when applying this tag. Which three elements/changes are needed to achieve this?
Answer
  • A valid CSV file
  • A valid TSV file
  • “Include pages that are part of an auto tagging rule” in the upload tags dialog box set to true
  • “Append existing page tags with uploaded spreadsheet” in the upload tags dialog box set to true
  • “Include pages that are part of an auto tagging rule” in the upload tags dialog box set to false

Question 23

Question
Which two steps should you take to identify the POD number of your client’s instance?
Answer
  • Navigate to Assets> Email Defaults and observe the POD field.
  • Create an Eloqua support ticket and request this information.
  • Look at the URL of the Eloqua instance: secure.p0[pod number here].
  • Navigate to Admin> Company Defaults and observe the POD field.
  • Send an email to yourself from the Eloqua system and observe the headers

Question 24

Question
You create an auto sync to populate a custom object. The auto sync history shows that records were successfully created, but when you look at the Custom Object Records Mapped to Contact Breakdown report, you see that none of the custom object records are mapped to the contact records. Which three configuration settings cause this?
Answer

Question 25

Question
How do you send a fixed value from an external form to Eloqua for reporting purposes?
Answer
  • In Form Design, create an Extended Contact Info Field Group.
  • Configure a form processing step to Post Data to Server
  • Add a hidden field to the form with the required value. Posting to this form will also submit the required value.
  • When the page loads, submit a http request to the API and send the desired value.
  • Configure a form processing step to Run Integration Rules.

Question 26

Question
A visitor submits a form requesting information on a product in their industry. You have a list of industries with the corresponding email names in the next column. In the Form Processing steps, how should you dynamically define the email they receive based on their industry?
Answer
  • Send Notification Email > Always send the same email
  • Send Submitter an Email> Always send the same email
  • Send Notification Email > use a picklist to select the email > Choose field: Industry> use a lookup table
  • Send Submitter an Email > Use a picklist to select the email > Choose form field: Industry> Use a lookup table

Question 27

Question
Your client is ready to activate a second lead scoring model for a new line of business. How do you proceed?
Answer
  • Activate the new model and begin using both lead scores.
  • Do a full export of the contact database and all activities.
  • Pause CRM integration until Sales and Marketing have time to review scoring reports.
  • Pause CRM integration until at least 24 hours after the new model is activateD.
  • Deactivate the other model that is currently running.

Question 28

Question
Which client situation does not require a custom subscription management page?
Answer
  • A client requires the Preference Center in English and Spanish.
  • A client has legal reasons to block customers from unsubscribing globally.
  • A client has multiple distinct brands requiring individual pages.
  • A client has created distinct email groups for Newsletters, Product Updates, and Promotions.

Question 29

Question
You want to ensure that new leads crated in your client’s CRM have lead scores mappeD. How do you configure this?
Answer

Question 30

Question
How should you verify that SPF has been implemented correctly?
Answer
  • Orchestration > Tools > Campaign Settings
  • Assets > Email Defaults > SPF pass status
  • Send an email from the Eloqua system, then check the Email header for SPF= pass.
  • Send a Campaign and check the Email Bounceback reports afterwards.

Question 31

Question
la pregunta esta en la imagen
Image:
31 (binary/octet-stream)
Answer
  • The user will only be able to create files and picklists.
  • The user will only be able to create files, picklists, and images.
  • The user will be able to create Email Headers.
  • The user will be able to create Landing Pages.
  • The user will be able to create Forms, Images, and Contact Groups.

Question 32

Question
What is the correct filter criteria to identify contacts that has an opportunity created within the last 12 months that is now closed?
Answer

Question 33

Question
Your client already had IP addresses with good sender reputation scores before implementing Eloqu
Answer
  • How do you incorporate that into your IP warming efforts?
  • Send emails from the old IPs that redirect to Eloqua assets for the first three months.
  • Send emails from the old IPs concurrently with the new IPs for the first three months
  • Add your Eloqua-assigned dedicated IP range to your existing SPF record before IP warming.
  • Replace the Eloqua- assigned IPs with your original IPs under the Setup menu.

Question 34

Question
You are mapping the fields in the “Create Lead” external call, but do not see “Lead Source Most Recent” on the list of CRM fields. After confirming with the cli
Answer
  • Return the CRM Integration Setup wizard.
  • Reset the CRM Integration user password.
  • Contact Eloqua Product Support to make the field visible in Eloqud.
  • Refresh the list of CRM fields from the field mapping screen.

Question 35

Question
Your customer has configured the following external call: What will this external call enable you to do?
Image:
35 (binary/octet-stream)
Answer
  • When manually adding contacts, the user will be able to add opportunity data
  • When manually adding contacts, the user will be required to add opportunity data.
  • When performing a list upload, opportunity data will be automatically included if available.
  • When performing a list upload, data will be used to populate the Opportunity custom data object.

Question 36

Question
You have successfully installed the Contact Washing Machine Cloud app in your client’s Eloqua instance; however, you cannot see it on the Campaign Canvas. Which step should you perform next in order to see it on the Campaign Canvas?
Answer
  • Relogin to Eloqua.
  • Move your cursor over the Actions heading and click the right-arrow to show the extended Actions column.
  • Reinstall the app.
  • Click Check connection in the App screen.
  • In the Campaign settings, select Enable Connectors.

Question 37

Question
Your client wants to roll out the new scoring model to a limited number of Salespeople to get feedback on the scoring criteria before sharing with all of Sales. Which two recommendations should you make to your client?
Answer
  • Map the new score into CRM, and during the roll-out period use CRM views and controls to ensure that the limited group of Sales sees the new score.
  • Use Eloqua security groups to control which Salespeople can see the new lead score during the roll out.
  • Do not yet map lead scores to CRM during the roll-out period. Marketing should analyze scored in Eloqua and share scoring reports with Sales for feedback about the new model.
  • Sales and Marketing should agree on a date to revisit the scoring model and discuss their feedback and propose changes.

Question 38

Question
Your client wants to add a Preference Center page to their main website. What do you recommend?
Answer
  • Build an Eloqua form for the client’s website with processing steps to manage visitor preferences.
  • Add the Eloqua Subscription Management form code to the page on the client’s website.
  • Link directly to the Eloqua Subscription Management page from the client’s website.
  • Configure the Eloqua Subscription Management page to allow for external access.

Question 39

Question
What three types of microsites can you create in Eloqua?
Answer
  • An approved microsite
  • A basic microsite
  • A complex microsite
  • A secure microsite
  • An Authenticated microsite

Question 40

Question
How can you assign specific security permissions to a single user?
Answer
  • Add the individual to the Users folder under the Group tab, then modify the security settings for that user.
  • Create that user as a contact, and on the preferences tab in the contact editor window, select the specific security permissions that you would want that person to have.
  • Navigate to General Settings Configuration in the Security in Settings> Security and assign the necessary permissions.
  • Create a security group with that specific user on it, and assign it to that user on the user editor window.

Question 41

Question
Your customer is currently running a campaign to all her marketing contacts. She wants to add a list of event attendees to this campaign and have them receive customized content. After loading the named of attendees to a shared list, what should you do next?
Answer
  • Use a decision step to send the contacts in the list to a program.
  • When building the campaign, add a decision step to check shared list membership.
  • Use “Insert to Campaign Step” from the Orchestration > Events menu.
  • When building the campaign, use the list membership to trigger dynamic content within the emails.

Question 42

Question
42 es pregunta con imagen
Answer
  • x
  • z

Question 43

Question
Your client has a list of tradeshow attendees. You used External Activities to generate campaign responses for those attendees who requested a demonstration. However, the next day your client has noticed that the campaign responses are not showing up in CRM. What is the reason for this?
Answer
  • There are steps missing from the Campaign Canvas.
  • The name of the External Asset does not exactly match the name of the Campaign.
  • The data format on the External Asset upload file was after today’s date.
  • The Last CRM Campaign ID was not uploaded onto the Contract RecorD.

Question 44

Question
Your client wants their users to log in to Eloqua using their proprietary Single-On (SSO) product. Which step is unnecessary when you configure this?
Answer
  • Contact Eloqua Support for final testing and verification
  • Determine the Identity Provider Location and Mapping.
  • Add or upload a new Identity provider from the Single Sign-On ared.
  • Verify that the client’s SSO authentication is supported by Eloqud.

Question 45

Question
Your customer is running an event and has distributed the sign-up form to partner companies to use on their websites. Each partner company has your customer’s Eloqua tracking script deployed on their website. For reporting purposes, how can the source of the form submission be determined without modifying the Eloqua Form?
Answer
  • Define a query string parameter and make sure it is included in the link to the partner’s landing page where the sign-up form is hosted.
  • Define a query string parameter and make sure it is included in the distributed form code for inclusion on partner’s landing page.
  • Define a query string parameter and pass the information via the API to Eloqua via a form submission event.
  • Define a data lookup that pre populates the form with the relevant information.

Question 46

Question
You are implementing Eloqua for a customer with two main office locations. They have a requirement that some contacts are only accessible from a specific office. How can this be accomplished?
Answer
  • Assign a business division label to each contact to determine which office the contact belongs to. Users will only be able to see the contact if they are accessing the system from the specified IP address.
  • Configure a security group for each office; when contacts are added they are assigned to the appropriate security group through form processing.
  • Configure a security group for each office, specify a business unit membership in the group configuration and then use a program to assign access to the target contacts.
  • Configure a security group for each office; when contacts are added they are assigned to the appropriate security group through a shared filter.

Question 47

Question
How should you write a status of Not Started for all form submit activities that Eloqua writes to a CRM system?
Answer
  • Edit external calls to change the value from Completed to Not Started and document this on the Activities tab of the client’s field mapping spreadsheet.
  • Add an update rule to Program Builder to populate Status before the Integration Events fire.
  • Contact Eloqua Product Support to have this changed in the back end.
  • Do nothing. Activity values cannot be modified.

Question 48

Question
You notice that most of your client’s contacts have 3 or 4 in their lead score. What are two possible reasons for this?
Answer
  • The scoring engine has not yet finished scoring the entire database.
  • The Profile criteria is too strict.
  • The Engagement criteria is too strict.
  • There is a low number of contacts in active campaigns.
  • The scoring model has not yet been activated.

Question 49

Question
One of the customer’s marketing teams are complaining that emails are being delivered outside the sending window specified during campaign configuration. What is causing this issue?
Answer
  • The time zone is not set to the same location as the marketing team.
  • The default sending window is set to override individual campaign settings.
  • The user who created the campaign is in a security group that does not have permission to override the default sending window.
  • The marketing team are working with a VPN which is causing the issue.

Question 50

Question
Your customer wants to increase the amount of data obtained from gated content. How can this be achieved?
Answer
  • Use Progressive Profiling to increase data collection from web forms.
  • Use Advanced segmentation to better target the audience.
  • Use Dynamic Content to capture additional audience data.
  • Use Form Validation to improve the quality of incoming data.

Question 51

Question
Your customer requires that certain users are notified each time a specific Eloqua form is submitted. How can this be achieved?
Answer
  • Email notification can be set by editing the form settings.
  • Email notification can be set by editing the appropriate campaign step.
  • Email notification can be set by editing the appropriate form processing step.
  • Email notification can be set in the form defaults configuration.

Question 52

Question
You have been tasked to set up a Custom Object to automatically update linked Contact records whenever a new Custom Object record is created. The desired result is for the Opportunity Amount field’s data to be present on the Contact object. Which setup should you perform to achieve this?
Answer
  • Set up a Custom Object Record Service for Modified DataProcessing Step: Add to Step in Program BuilderOptional Parameter: Opportunity Amount
  • Set up a Custom Object Record Service for New DataProcessing Step: Add to Step in Program BuilderOptional Parameter: Opportunity Amount
  • Set up a Custom Object Record Service for New DataProcessing Step: Save to Contact TableOptional Parameter: Opportunity Amount
  • Set up a Custom Object Record Service for Modified DataProcessing Step: Save to Contact TableOptional Parameter: Opportunity Amount
  • Set up a Custom Object Record Service for New DataProcessing Step: Run Integration RulesOptional Parameter: Opportunity Amount
  • Set up a Custom Object Record Service for Modified DataProcessing Step: Run Integration RulesOptional Parameter: Opportunity Amount

Question 53

Question
You set up query strings to track lead referring sources to a form. How do you configure the form to capture the referring query string?
Answer
  • Create a hidden field on the form. Under Advanced Settings, select Query String from the Data Type drop-down menu.
  • Create a hidden field in the form that populates with the query string value using Java Script.
  • Under Form Processing Steps, select the Track Query String option.
  • In the Form Editor, navigate to Settings and select the Track Query String option

Question 54

Question
To improve the quality of analytics your customer wants to prevent users based in their marketing office from being tracked by Eloqu
Answer
  • How can this be accomplished?
  • Configure the DNS settings for your email server to exclude the IP address of your company office.
  • Configure the IP filter on the tracking configuration to exclude the IP address of marketing office.
  • Configure the Master Exclude to include the company domain.
  • Create a contact for each marketing user and exclude them from analytics.

Question 55

Question
Your client wants to allow email recipients to globally opt-out directly from the footer of an email with a single click. Which type of link should you use?
Answer
  • A blind form submit
  • A system Action Unsubscribe from Email Group link
  • A System Action Unsubscribe from All link
  • A query string with the email address

Question 56

Question
Which three are features of Eloqua Engage?
Answer
  • Reporting capabilities for Sales to see all email and web visit activity
  • The ability for Sales to add new contacts to the Eloqua database
  • The ability for Sales to include attachments in personalized emails
  • The ability for Marketers to build segments for Sales and deploy emails on their behalf
  • The ability for Sales to customize and send marketing-approved emails

Question 57

Question
To set up a new SFTP connection in Eloqua, you need to _____.
Answer
  • Create a new data Import via the Data Import and Export settings, then configure the Server URL making sure you install the relevant SSL certificate.
  • Create a new data Import via the Data Import and Export settings, then configure the Document Root, Username, and Password
  • Create a new data Import via the Data Import and Export settings, then configure the Server URL, Username, and Server Port. The user will be prompted for password on each upload.
  • Create a new data Import via the Data Import and Export settings, then configure the Server URL, Username, and Password.

Question 58

Question
Your client wants a Data Export set up that only export Contacts that were recently updated through Eloqua data from a particular Segment. In the Data tab of the Data Export, which three options should you ensure are selected to achieve this?
Answer
  • Data set: All records every time
  • Data set: Only records changed since last run
  • Data type: Contact data
  • Data type: Account data
  • Contact set: Segment members
  • Contact set: Contact list

Question 59

Question
The image above shows the permission settings for a specific campaign email. Which four statements are true about how the permissions have been set?
Image:
59 (binary/octet-stream)
Answer
  • Only a Customer Administrator can activate a campaign that contains this email.
  • Only a Customer Administrator or an Advanced Marketing User can delete this email.
  • Only a Customer Administrator can activate this email.
  • All users are able to view the email asset.
  • Only a Customer Administrator can edit the email permissions.
  • Only a Customer Administrator or an Advanced Marketing User can make changes to this email.
  • Users who are both a Customer Administrator and an Engage User cannot set email permissions.

Question 60

Question
You notice that a Scoring Model has a high volume of contacts in Eloqua with a score of D What are two reasons for this?
Answer
  • The contact has not yet performed an activity that would elevate the score.
  • The contacts have not been scored yet.
  • The fields being scored contain many blank values.
  • There is another Scoring Model activated.
  • The fields being scored contain many nonstandard values.

Question 61

Question
In which two ways can you customize email content by using a custom object record?
Answer
  • Link the email to the segment you wish to target in your campaign. By providing references to a custom object, the email will be personalized.
  • Edit the HTML to allow customization based on contact field values.
  • Set dynamic content rules based on a contact’s Account filed value
  • Set dynamic content rules based on a linked contact’s custom object filed value
  • Insert a field merge into the email.

Question 62

Question
Which three custom web links can be generated by Eloqua to be included in a CRM?
Answer
  • Add to campaign
  • Add to Eloqua
  • Activity Overview
  • Send Email
  • Unsubscribe from Eloqua
  • Run data tool

Question 63

Question
Your customer wants to track display ads that are driving the most traffic to a form. You configure JavaScript to capture the lead source from query strings; however, during testing, no information is being passed along. What is the reason for this?
Answer
  • Eloqua query strings can only be used to track email-based lead sources.
  • You must update the Query String names to reflect Eloqua default names.
  • You must change the default form field HTML name to Campaign_ID.
  • The browser used for testing have JavaScript disabled.

Question 64

Question
On the subscription management page, your client wants their Email Groups listed in this order: Weekly Newsletters Monthly Newsletters Events Product Updates How do you configure this?
Answer
  • Edit the Name on each Email Group. Groups are displayed on the page alphanumerically based on this field.
  • Create the Email Groups in order listed. They will be displayed in the same order that they are created.
  • Edit the Name as it appears to Contacts on each Email Group. Email Groups are displayed on the page alphanumerically based on this field.
  • Modify the html on the subscription management page to reorder the order of Email Groups.

Question 65

Question
Which three elements are tested when running a tracking script test in Eloqua?
Answer
  • SSL Certificate Details
  • Latency
  • Tracking Script present
  • Cookie Type
  • Number of visits
  • Webpage available

Question 66

Question
Your client is hosting a multisession event across several cities. During testing in Event Builder, you notice that registrants are not being correctly registered for their preferred session location. What should you do?
Image:
66 (binary/octet-stream)
Answer
  • Check that the value in the form field mapped to the Session City contains the event’s Session Name.
  • Check that the value in the form field mapped to the Session City field is an exact match to the event’s Session Name.
  • Check that the Contact Record’s City field is mapped to the Session City field
  • The records were Waitlisted and will be updated to Registered if other registrants cancel their registration.

Question 67

Question
How can you determine the relative value of page tags in Eloqua?
Answer
  • The value of a page tag is configured in the page tag settings using a value range of 0 to 100.
  • The value of a page tag is determined by the traffic that tagged pages receive.
  • The value of a page tag is set in the context of a lead scoring model.
  • The value of a page tag is determined by the number of active campaigns of which tagged pages are a part.

Question 68

Question
pregunta 68 muchas imagenes
Answer
  • x
  • z

Question 69

Question
You configured a query string parameter set and the associated reporting; however, no information is being captured. What should you check first to resolve the issue?
Answer
  • Check that the tracking script is present on the target landing page
  • Check that query strings are enabled.
  • Check that the query string is part of a valid query string cluster.
  • Check that a valid Display Map is configured in the query string configuration.

Question 70

Question
Your client links Opportunities in CRM to all contacts associated with an account. How do you configure the inbound synch of data?
Answer
  • Through an auto synch where purpose of upload is “Add Opportunities to the database” and another with “Link these opportunities to contact through accounts”
  • Through an auto synch where purpose of upload is “Add Opportunities to the database” and another with “Link these opportunities to primary contacts on accounts”
  • Through an auto synch where purpose of upload is “Add Opportunities to the database”
  • Through an auto synch where purpose of upload is “Add Opportunities to the database” and another with “Link these opportunities to contacts”

Question 71

Question
Which three options can you use to access Eloqua profiler?
Answer
  • CRM
  • Direct URL
  • Insight Reporting
  • The Eloqua application
  • Eloqua Profiler iOS app

Question 72

Question
You are a member of two Custom Security Groups. One group allows you to delete contacts, whereas the other does not. What happens when you try to delete a contact?
Answer
  • You are prompted with an error message stating that you do not have access to delete contacts.
  • You are asked to contact an administrator to delete the contact
  • You are able to delete the contact and remain a member of both Custom Security Groups.
  • You are able to delete the contact and are removed from the Custom Security Group that does not allow contact deletion.

Question 73

Question
You submit a form and you are created as a new contact in Eloqua. When is your lead score calculated?
Answer
  • Immediately
  • During the next hourly execution of the Lead Scoring Engine
  • 24 hours after the score was last calculated
  • When you next perform an activity that meets any Engagement criteria

Question 74

Question
When typing in an email address to send an email, against which system does Eloqua Engage perform a contact search?
Answer
  • Eloqua database
  • Engage contact table
  • Integrated CRM system
  • None. There is no search performed.

Question 75

Question
When configuring Account Linkage in Eloqua, which field is used to link Eloqua contacts to Eloqua account records?
Answer
  • CRM Account ID
  • CRM Contact ID
  • Eloqua Account ID
  • Special Eloqua Company Match

Question 76

Question
When considering about dashboard performance, the description “this feature divides large dashboards into pages, loading data in blocks rather than all at once” refer to ___________.
Answer
  • Enable caching on the web browser
  • Page-by considerations
  • The use of datasets that return only the necessary data
  • Incremental fetch

Question 77

Question
After running the email checker on your email, you get the following result: What happens when you activate the campaign that contains this email?
Image:
77 (binary/octet-stream)
Answer
  • The email is not sent.
  • An online version is generated and placed in the email header.
  • generated and placed in the email header
  • The campaign returns a draft error.

Question 78

Question
What is required to associate revenue from a CRM Opportunity to an Eloqua campaign?
Answer
  • The Eloqua Campaign ID is populated in the CRM Opportunity record
  • The Eloqua contact responds to an Eloqua campaign and is included as a Contact Role on the CRM Opportunity
  • The CRM Opportunity ID is populated in the Eloqua Campaign Settings.
  • The Eloqua contact has a campaign ID in the CRM Campaign ID field on their contact record.

Question 79

Question
A CRM Lead is converted to a contact. What happens in Eloqua when the next set of auto syncs run, given this change?
Answer
  • "Get Contacts" blanks out the Lead ID and writes the Contact ID
  • "Get Deleted Leads" blanks out the Lead ID and "Get Contacts" writes the Contact ID
  • "Get Converted Leads" blanks out the Lead ID and "Get Contacts" writes the Contact ID
  • "Get Deleted Contacts" blanks out the Lead ID and "Get Contacts" writes the Contact ID

Question 80

Question
What is the best field type for Lead Scoring Profile Fit Criteria?
Answer
  • Large Text
  • Default
  • Picklist
  • Textbox
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