Growth hacking for real estate quiz

Description

Quiz from first three weeks of classes
davidbyrd1741
Quiz by davidbyrd1741, updated more than 1 year ago
davidbyrd1741
Created by davidbyrd1741 almost 9 years ago
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Resource summary

Question 1

Question
Which of the following is not characteristic of traditional marketing?
Answer
  • Designed to make people want the product
  • Can target a specific demographic group
  • Uses a clearly defined funnel
  • Relies on paid advertising

Question 2

Question
Which one is not part of a growth hack funnel?
Answer
  • Distribution
  • Retention
  • Activation
  • Acquisition
  • Revenue

Question 3

Question
Posting news articles on Facebook will help with which part of the growth hack funnel?
Answer
  • Revenue
  • Referral
  • Distribution
  • Acquisition
  • Activation

Question 4

Question
A free report on the best 7 Neighborhoods for Working Professionals would be an example of which part of the growth hack funnel?
Answer
  • Retention
  • Revenue
  • Acquisition
  • Activation
  • Referral

Question 5

Question
LinkedIn allows you to send unlimited messages to professionals in your network for free.
Answer
  • True
  • False

Question 6

Question
Which of the following is the best linkedIn profile for growth hacking?
Answer
  • Cari Field Real Estate Agent / Team Leader at ACME Real Estate Greater Los Angeles AreaReal Estate Previous Keller Williams Realty, Coldwell Banker, Capitol Records Education Northern Arizona University-The W. A. Franke College of Business
  • Kimberly (Kim Dixon) Dixon Real Estate Broker, KLPTX Owner | Real Estate Sales & Development | Managing Home Buying&Selling Opportunities | Expanding Houstons' Landscape Houston, Texas AreaReal Estate Current Kimberly Lane Properties, KLPTX Previous New Home Builder Sales, Coria Laboratories, Philip Morris International Education Capella University
  • Donna Paul- Real Estate NYS Associate Broker at Keller Williams Realty- Gold Coast Realty Greater New York City Area Real Estate Current Keller Williams Realty- Gold Coast Re, Keller Williams Realty Previous Keller Williams Realty - Greater Nassau, remax Education Bernard M Baruch College University of New York City
  • Bernie Alvey Realtor - Short Sale and Foreclosure Specalist at Exit Landmark Realty Hughesville, Maryland Real Estate Previous Mark Konka Real Estate Services, R&R Development, Inc., Prudential Ridgeway Realty Education Chopticon High School
  • Melanie Morris Real Estate Sales Professional, Investment Property Specialist San Francisco Bay AreaReal Estate Current Coldwell Banker Real Estate, Self Employed Previous Frank Howard Allen, Sares-Regis Group Education San Francisco State University

Question 7

Question
Using Facebook how many people would you reach with an add promoting your page if your target was women between 20 and 65 that own homes within 25 miles of Miami, Florida that work in the healthcare and medical professions?
Answer
  • 44,000
  • 39,000
  • 520,000
  • 31,000
  • 60,000

Question 8

Question
Which of the following is essential to growth hacking?
Answer
  • Having a Facebook Account
  • Better prices than your competitors
  • Paid advertising
  • Metrics and anayltics
  • Message consistency

Question 9

Question
Which would not be part of creating a good product to market fit?
Answer
  • Seeking validation of service features from consumers
  • Inventory customer pain points in current experience
  • Hiring sales people to create awareness
  • Strong review of the current business model for ways to standout and improve service
  • Continued focus on measuring acquisition effectiveness

Question 10

Question
Which of the following are good ways to feed your growth hacking funnel (check all that apply)?
Answer
  • Partner with others trying to reach same people
  • Sponsor live events for your target audience
  • Join groups on LinkedIn
  • Making sure your picture and logo are the biggest image on your website
  • Posting property listings on Facebook
  • Share news about your target group
  • Offer free reports and information
  • Updating facebook status once to twice a month
  • Monitoring google news alerts for topics of interest to your target audience
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