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INMGT 325- Chapter 1 Quiz

Kelly Jablonski 34 Fragen

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Fragen in diesem Quiz (34)

  1. 1Customers evaluate a service primarily by the:
    1. AAccuracy of the service
    2. BDegree of customization offered by the service
    3. CQuality of the human contact
    4. DSpeed of the service
  2. 2
    It is the responsibility of the marketing and sales department to learn about the products and product features that consumers want, and the prices they are willing to pay for those products.
    1. ARichtig
    2. BFalsch
  3. 3Organizations can ensure that the quality is rooted in their culture by:
    1. AEncouraging employees to do more than what they are expected to do through reward programs.
    2. BEnsuring that the company follows all the laws and regulations regarding product labeling, packaging, and other marketing requirements.
    3. CAllotting sufficient budget for equipment, training, and other means of assuring quality.
    4. DInternalizing quality at the personal level and encouraging employees to practice quality in all activities of life.
  4. 4
    The production of services typically requires a lower degree of customization than does manufacturing.
    1. ARichtig
    2. BFalsch
  5. 5Which of the following perspectives of quality is meaningful for production workers who are responsible for guaranteeing that design specifications are met during production?
    1. ACustomer perspective
    2. BProduct perspective
    3. CManufacturing perspective
    4. DUser perspective
  6. 6Which of the following terms best represents a firm's ability to achieve market superiority?
    1. ACompetitive advantage
    2. BFlexibility
    3. CQuality assurance
    4. DAgility
  7. 7
    The Six Sigma approach for quality improvement requires increased levels of training and education for managers, and not for front-line employees.
    1. ARichtig
    2. BFalsch
  8. 8The production of services differs from manufacturing as services:
    1. AProduct outputs that are mostly intangible
    2. BRequire lesser customization compared to manufactured goods
    3. CAre less labor intensive and involve minimal human interaction
    4. DCan be inspected prior to delivery
  9. 9Kosher’s, a supermarket in Surbury, employs various strategies to provide good quality products to consumers at lower prices compared to other competing stores. This marketing strategy is most likely to influence the _____ perspective of quality.
    1. AProduct
    2. BValue
    3. CManufacturing
    4. DUser
  10. 10If quality is built into the product properly, inspection is necessary for auditing purposes and functional testing.
    1. ARichtig
    2. BFalsch

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Beschreibung
INMGT 325 Quality Management
Sprache
English
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