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STR454 - Name the source

Marika J Marketing Organization Masters Degree Englisch 12 Karten

Karten in diesem Stapel (12)

  1. 1Corporate entrepreneurship (or intrapreneurship) is the process whereby an individual or a group of individuals, in association with an existing organization, create a new organization or instigate renewal or innovation within that organizationSharma and Chrisman, 1999
  2. 2Entrepreneurship vs IntrapreneurshipKuratko et al, 2011
  3. 3Manager vs Entrepreneur vs IntrapreneurPinchot, 1987
  4. 4Innovation = invention + championshipSchumpeter, 1934
  5. 5You should do what you love, and love what you doAmabile, 1997
  6. 6"Creativity is located in neither the creator nor the creative product, but rather in the interaction between the creator and the field's gatekeepers who selectively retain or reject original products"Elsbach & Kramer, 2003
  7. 7Studies have found a number of attributes associated with creative output by individuals, including divergent thinking ability, self-confidence, diverse expertise, and a problem-finding orientationElsback & Kramer, 2003
  8. 8Resistance is, in fact, a form of feedback, often provided by people who know more about day-to-day operations than you do.Ford & Ford, 2009
  9. 9Reorganization is usually feared, because it means disturbance of the status quo, a threat to people’s vested interests in their jobs, and an upset to established ways of doing things. For these reasons, needed reorganization is often deferred.Kotter & Schlesinger, 2008
  10. 10Dominant logic covers “standard” beliefs and practices in the organization/society (common views on employees, customers and competitors, standard procedures, established business model)Lecture note
  11. 11Corporate entrepreneurship is, however, a risky proposition. New ventures set up by existing companies face innumerable barriers, and research shows that most of them fail. Emerging businesses seldom mesh smoothly with well-established systems, processes, and cultures.Garvin & Levesque, 2006
  12. 12Understanding motives ¥ Visibility ¥ Sense of power (access to resources) ¥ Desire to be associated with success; participate in «the ownership of the project» ¥ May be a part of KPIs (e.g., for innovation team leaders) ¥ Enjoy the challenge of overcoming others’ opposition ¥ Personal (inherent) interest in the issue ¥ Desire to see more changes, avoid routine workLecture note

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Beschreibung
Connecting the basic theories and claims of the course with appropriate author
Erstellt von
Marika J · Mai 2017
Aktualisiert
5 Mai 2017
Aufrufe
31
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