Digital Business Strategy : Toward A Next Generation Of Insights

Digital Business Strategy : Toward A Next Generation Of Insights

1. 4 THEMES

   • THE SCOPE OF DIGITAL BUSINESS STRATEGY
     • DIGITIZATION OF PRODUCTS & SERVICES
       • AMAZON
         • CLOUD COMPUTING SERVICES
     • DIGITAL BUSINESS STRATEGIES EXTENDS THE SCOPE BEYOND FIRM BOUNDARIES
       • AMAZON
         • REDEFINED THE BOOK SELLING ECOSYSTEM
       • APPLE
         • REDEFINED THE MOBILE ENTERTAINMENT ECOSYSTEM
     • KEY EXTERNAL DIGITAL TRENDS
   • THE SCALE OF DIGITAL BUSINESS STRATEGY
     • PRIMARY DRIVER OF PROFITABILITY
     • SCALE THROUGH APPLIANCES AND PARTNERSHIPS
       • APPLE IPOD GIVES WAY TO THE IPOD TOUCH AND THE IPHONE
     • USUALLY TAKES PLACE UNDER CONDITIONS OF INFORMATION ABUNDANCE
       • BIG DATA
   • THE SPEED OF DIGITAL BUSINESS SRATEGY
     • SPEED OF DECISION MAKING
     • SPEED OF PRODUCT LAUNCHES
       • BARNES & NOBEL
         • PRODUCT LAUNCH SPEED SAME AS AMAZON AND APPLE
     • THE SPEED OF SUPPLY CHAIN ORCHESTRATION
       • APPLE 74 INVENTORY TURNS IN A YEAR
     • THE SPEED OF NETWORK FORMATION
       • EASLEY AND KLEINBERG
   • SOURCES OF VALUE CREATION AND CAPTURE
     • INCREASED VALUE FROM INFORMATION
     • VALUE CAPTURED THROUGH COORDINATED MODELS IN NETWORKS
       • APPLE, ANDROID , WINDOWS
     • VALUE CREATED FROM MULTISIDED BUSINESS MODELS
     • KEY ORGANISATIONAL SHIFTS