Steps for “Raising the Bar” on Exporting

Steps for “Raising the Bar” on Exporting

1. New exporter

   • product or service that has successfully sold in the domestic market
     • Management commitment is the number one determining factor for export success
       • Start by formulating a well-thought-out export strategy
         • Production capacity and financing for expansion
           • financial resources to support the increase of sales in foreign markets
             • intellectual property protection
               • knowledge of the unique characteristics of the target market
                 • Basics of shipping (packaging, labeling, documentation and insurance) and export documentation
                   • know the methods of payment of exports
                     • understanding of controls and compliance with exports

2. Expanding exporter

   • commitment to the development of export markets, personnel, time and resources
     • preparing an export business plan with defined goals and strategies
       • consider pursuing countries with free trade agreements of the United States to have greater access to the market
         • production capacity and financing for expansion
           • Guarantee financial resources
             • protection of intellectual property, nationally and internationally
               • knowledge of the product and the unique characteristics of each target market.
                 • identification and selection of international freight forwarders and transportation costs
                   • knowledge and experience in methods of payment of exports and negotiation
                     • knowledge and understanding of export controls
                       • consider participating in a trade fair or trade mission as a first step to explore the international demand for your product
                         • take advantage of export resources (financing, grants and business advice)

3. Experienced exporter

   • Become familiar with the export resources of the US Department of Commerce. UU
     • know the market intelligence resources of the US government UU (National commercial guides)
       • knowledge and understanding of US export controls UU And commercial compliance
         • International profile of the company, which provides background checks for US companies on possible foreign partners
           • consider pursuing countries with free trade agreements of the United States to have greater access to the market
             • product knowledge as the unique characteristics of each target market
               • intellectual property protection
                 • participation in trade fair or trade mission
                   • look for marketing / media exposure abroad
                     • contact your business with US Commercial Service business experts at US embassies and consulates. UU