Digital media production and design_1_2

Digital media production and design

1. Web design

   • Awesome
   • Awful
   • Characteristics
     • Design
     • Download Speed
     • Usability
     • Content

2. Design & production of interactive projects

   • Users
   • Devices
   • Multitasking
   • Interaction
   • 10 trends for 2014
   • Transcendece & storytelling
   • Future = Interactive MKT
   • Mexican Context

3. Key concepts of interactive media

   • Engagement
   • Online MKT and advertising
   • Key Performance Indicators
   • Interactive Video
   • Gaming and social gaming
   • Apps

4. The World is flat

   • Technology advanced
   • Work at home
   • Personal attention
   • fast learning
   • Status Quo change
   • Globalization

5. The Webpage

   • Virtual home
     • Brands
     • Companies
       • Communication and MKT
   • Educational
   • Informational
   • Retail
   • Services
   • Community
   • Mixed
   • Elements of the Webpage
     • Design
     • Content
     • Navigation Routes
   • Creation Process
     • Learn
       • Creative Brief
         • Undestand scoope and goals
         • Know the target audience
         • Primary and secondary goals
         • Branding characteristics
         • Budget
         • Deadlines
         • Ask the client
     • Plan
       • Strategy
       • Know the audience
       • Research
         • Mood board
         • Mock-ups
         • Site navigation map
     • Design
       • Home page and sub-pages
         • Photoshop
     • Code
       • Web design tools
         • Weebly
         • Wix
         • Google sites
     • Launch
       • Release it to the public
       • Web domain
     • Maintain
       • Control performance
       • Update

Bilder und Dateien der Mindmap