QBE INSURANCE GROUP

QBE INSURANCE GROUP

1. RESEARCH

   • FORMATIVE
     • ANNUAL REPORT
     • INTERNET
     • ENVIRONMENTAL SCANNING
   • CONTINGENCY THEORY
     • POTENTIAL IMPACT
     • POLITICAL, SOCIAL, CULTURAL
     • NON-MARKET ENVIRONMENT
   • INFORMAL
     • DESK RESEARCH
       • OPINION POLLS
       • QBE WEBSITE
   • FORMAL
     • QUANTITATIVE
     • QUALITATIVE

2. BACKGROUND

   • COMMERCIAL BUSINESS
     • INTERNATIONAL
   • GLOBAL INSURER AND RESINSURER
     • 5 REGIONS
       • 46 COUNTRIES
     • MANAGING RISK
   • EMPLOYEES
     • 17 000
     • 43 COUNTRIES
     • HIGHLY SKILLED PROFESSIONALS
       • DIRECTORS
       • EXECUTIVES

3. SITUATION

   • 254 MILLION NET LOSS
     • N.A OPERATIONS
       • INCORRECT LEADERSHIP
       • UNCONTROLLED
       • EXPOSURE TO CASUALTY AND WORKERS COMPENSATION
     • 2013
   • NATURAL DISASTERS
     • DROUGHT
       • CORP INSURERS
   • RESTORE CREDIBILITY
     • RELATIONSHIPS WITH INVESTORS
   • OPERATIONAL TRANSFORMATION PROGRAM
     • 2014
       • BREAKEVEN
       • FURTHER GROWTH
       • PROFITABILITY
     • MINIMISE RISK
       • CAMPAIGN
         • RISK MANAGEMENT FRAMEWORK
     • COST SAVING INITIATIVES
     • LEADERSHIP IN KEY BUSINESSES
     • OPERATIONAL EXCELLENCE
     • MANAGE BALANCE SHEET
   • ISSUES MATRIX
     • HIGH PROBABILITY
     • HIGH IMPACT
   • SWOT

4. ISSUES

   • STAKEHOLDERS
     • MARKET ENVIRONMENT
       • COMPETITORS
         • SUNCORP GROUP
         • ALLIANZ
         • NATIONWIDE MUTUAL INSURANCE COMPANY
       • CUSTOMERS
         • POLICYHOLDERS
           • PERSONAL
           • BUSINESS
     • NON-MARKET ENVIRONMENT
       • MEDIA
         • FINANCIAL JOURNALIST
         • BUSINESS NEWS
       • GOVERNMENTS
         • MANAGE RELATIONSHIPS
         • INVESTORS
         • CUSTOMERS
         • REGULATORS
           • NY DFS
           • REGULATORY EXPECTATIONS
         • TAX COLLECTORS
       • CITIZENS
         • FARMERS
         • INSURERS FAMILIES
       • SHAREHOLDERS
       • INVESTORS
         • TRUST???
   • ENVIRONMENTAL
   • ECONMONIC
     • GLOBAL FINANCIAL CRISIS

5. TARGET PUBLICS

   • SEGMENTATION
     • CATEGORIES
       • PRIMARY
         • DIRECTLY
       • SECONDARY
         • INDIRECTLY
       • TERTIARY
         • INTERVENING
   • RELATIONSHIPS
     • MESSAGES
     • MAINTAIN AND IMPROVE
   • HOW TO REACH