SM - Kapitel 02 - Strategic Planning

Beschreibung

SM - Kapitel 2 - Strategic Planning
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Quiz von bla bla, aktualisiert more than 1 year ago
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Erstellt von bla bla vor fast 6 Jahre
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Zusammenfassung der Ressource

Frage 1

Frage
Mass communication and high technology have ____________________ in diverse cultures worldwide.
Antworten
  • created similar patterns of consumption
  • resulted in highly individualized patterns of consumption
  • rendered patterns of consumption identical
  • had little to no effect on patterns of consumption

Frage 2

Frage
Organizations that conduct business operations across national borders are called
Antworten
  • protectionists
  • national firms
  • multinational cooperations
  • domestic companies
  • all of the above

Frage 3

Frage
The smile is one form of communication that works the same worldwide.
Antworten
  • True
  • False

Frage 4

Frage
In China, business relations revolve around guanxi, or personal relations.
Antworten
  • True
  • False

Frage 5

Frage
________ can enable firms to learn the technology, culture, and business practices of other people and to make contacts with potential customers, suppliers, creditors, and distributors in foreign countries.
Antworten
  • economies of scale
  • joint ventures
  • low-cost production facilities
  • reduced tariffs
  • domestic operations

Frage 6

Frage
All of the following are potential disadvantages to initiating, continuing, or expanding business across national borders EXCEPT
Antworten
  • foreign operations can absorb excess capacity, reduce unit costs, and spread economic risks over a wider number of markets.
  • firms confront different social, cultural, and political forces when doing business internationally, which can make communication in the firm difficult.
  • keeping informed about the number and nature of competitors is more difficult when doing business internationally.
  • dealing with two or more monetary systems can complicate international business operations.
  • foreign operations could be seized by nationalistic forces.

Frage 7

Frage
Strengths of competitors in foreign lands are often ________, and weaknesses are often ________.
Antworten
  • overerstimated; overerstimated
  • overerstimated; underestimated
  • underestimated; underestimated
  • underestimated; overerstimated
  • none of the above
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