Achieving Superior Customer Responsiveness

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Lisbeth Parrales
Kevin Wong
Mind Map by Kevin Wong, updated more than 1 year ago
Kevin Wong
Created by Kevin Wong over 6 years ago
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Resource summary

Achieving Superior Customer Responsiveness
  1. Satisfying Customer Needs
    1. Marketing function that can quickly communicate customer requests to production
      1. Efficiency, quality, and innovation are crucial aspects
      2. Customer Focus
        1. Make employees think of themselves as customers
          1. Building superior responsiveness
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