Copy and Edit

Field Research uses data collected first hand

Description

Bus Man Mind Map on Field Research uses data collected first hand, created by vitacveitch on 17/04/2013.
vitacveitch
Created by vitacveitch
vitacveitch
Created by vitacveitch over 13 years ago
89
3
0

Resource summary

Field Research uses data collected first hand
  1. Surveys
    1. Questionnaires
      1. Face To Face
        1. Postal
        2. Interviews
          1. Personal Interviews
            1. Group Interviews
            2. Consumer Pannel
            3. Observation
              1. Audits
                1. Physical stock checks of goods in shops
                2. Watching
                  1. Measuring the flow of traffic past posters
                  2. Recording
                    1. Meters when record when TV sets are switched on to analyses viewing patterns
                  3. Experiments
                    1. Tasting in supermarkets when new products are launched
                    Show full summary Hide full summary

                    Want to create your own Mind Maps for free with GoConqr? Learn more.

                    Similar

                    Desk Research
                    vitacveitch
                    Advantages of centralised stock storage
                    beth.watson7
                    Browse Library