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French Vocab - Higher French

Moira Shepherd

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Big Data Analytics

Description

Mind Map on Big Data Analytics, created by varios cuarenta on 06/08/2017.

Mind Map by varios cuarenta, updated more than 1 year ago

	Created by varios cuarenta almost 8 years ago

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Resource summary

Big Data Analytics

Customer Intelligence
1. Segmentación/Valor/LTV
2. Optimización de campañas
3. Visión cliente
4. Fidelización
5. Abandono
Sandbox
Canal
1. Potencial comercial
2. Apertura / Cierre tiendas
3. Optimización telemarketing
Riesgos
1. Admisión clientes
2. Aprobación crédito
3. Análisis de cartera
4. Recobro
Digital
1. Digital Analytics
2. Personalización tiempo real
3. Real Time Bidding
4. Migración canal digital
Fraude
1. Admisión
2. Transaccional
Social Network Analytics
Text Mining

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