Gabby Owens
Quiz by , created more than 1 year ago

Praxis Marketo Training Quizzes Quiz on Email Deliverability Quiz, created by Gabby Owens on 27/07/2018.

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Gabby Owens
Created by Gabby Owens over 5 years ago
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Email Deliverability Quiz

Question 1 of 5

20

In Marketo, bounced emails are logged as __________.

Select one or more of the following:

  • Sent

  • Delivered

  • Hard Bounce

  • Soft Bounce

  • Clicked

Explanation

Question 2 of 5

20

Which type of email bounce describes emails that bounce due to non-existent inboxes?

Select one of the following:

  • Hard Bounce

  • Soft Bounce

Explanation

Question 3 of 5

20

What is the name of Emailable Smart List that should be used in Marketo?

Select one of the following:

  • Regional Marketing Emailable - FINAL

  • Emailable Smart List

  • Optimized List - FINAL

  • Emailable List - FINAL

Explanation

Question 4 of 5

20

What is the name of Optimized Smart List that should be used in Marketo?

Select one of the following:

  • Optimized List - FINAL

  • FINAL Optimized Smart List

  • Optimized List - Regional Marketing

  • Optimized Smart List

Explanation

Question 5 of 5

20

What term defines the total number of clicks (per subscriber) divided by the total number of opens?

Select one of the following:

  • Optimized Rate

  • Click Rate

  • Clicks

  • Click to Open Rate

Explanation

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