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Quantitative & Qualitative data

Bailey Wheatley Inglés 6 fichas

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  1. 1What’s quantitative data?Data that can be measured numerically by the psychologist, so that statistical analysis can be completed.
  2. 2StrengthsEasy to analyse using statistics.
    Easier to collect from a large group of participants.
  3. 3WeaknessesLose the human level of behaviour.
    Offers a very shallow view of behaviour.
  4. 4What’s qualitative data?Data that can be observed but not measured numerically.
    Form of words, thoughts & feelings.
    Difficult to analyse
  5. 5StrengthsOffers a more individualised human view of behaviour.
    Provides in depth & detailed data
  6. 6WeaknessesDifficult to analyse collected data
    Data tends to come from limited range of people.

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Fichas sobre Quantitative & Qualitative data , creado por Bailey Wheatley el 12/03/2018.
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Bailey Wheatley
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