B301

Descripción

Fichas sobre B301, creado por spotts62 el 10/09/2013.
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Fichas por spotts62, actualizado hace más de 1 año
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Resumen del Recurso

Pregunta Respuesta
Theories of Strategy Whittington (2006) Classical Evolutionary Processual Systemic
3 P's of Strategy Whittington (2006) Practitioners Practices Praxis
Types of Strategic Change Balogun and Hope Hailey (2008) Evolution Revolution Adaptation Reconstruction
Mintzberg's 5 P's Plan Ploy Pattern Position Perspective
Mintzberg and Lampel (1999) Ten Schools of Strategy Design, Planning & Positioning - Perspective Entrepreneurial, Cognitive, Learning, Power, Cultural, Environmental & Configuration - Descriptive
Strategy as a Plan >Consciously intended course of action >Made in advance >Precise intentions >Not enough on its own
Strategy as a Ploy >A manoeuvre to outwit competitor >Scenario analysis >Map out competitive game
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