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Public Relations quiz

janine.cox 2 preguntas

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Preguntas del test (2)

  1. 1Risk Management may be defined as:
    1. Athe process of identifying the risks to which a business is likely to be exposed and determining the best way to deal with them.
    2. Bhow a business is perceived by the world at large, especially consumers
    3. Cthe consicious effort by a public relations business to maximise its positive impact and minimise its negative image
  2. 2A public relations campaign may be defined as
    1. Apublic relations is considered far more effective than advertising
    2. Ba series of public relations activities undertaken to achieve a specific objective
    3. Chow a business is perceived by the world at large. especially consumers

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Descripción
Test sobre Public Relations quiz, creado por janine.cox el 12/09/2015.
Idioma
English
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10
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