L6 Social Psychology - Social Influence

Riya Vaidya
Flashcards by Riya Vaidya, updated more than 1 year ago
Riya Vaidya
Created by Riya Vaidya almost 6 years ago


Social facilitation Deindividuation Conformity Obedience

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What is Social facilitation about? how the physical presence of others influences our behaviour. We are more likely to laugh if others laugh (Wilson, 1985). The larger the crowd the more we eat (De Castro, 1991) . Cockroaches run faster in the presence of other
Presence of others can sometimes be detrimental. illustrated by Schmitt (1986). respondents completed simple and complex tasks. When others present - Simple task ability improved. Complex task ability decreased.
What is the Drive Theory of Facilitation? the presence of others leads to increased arousal. Arousal strengthens the display of our dominant response. E.g. if we are naturally good at something and are physiologically aroused you do better. Bu if you aren't so good that physiological arousal will impaired your behaviour.
Why does responsibility get diffused? Diffusion of responsibility. When people are in groups they feel less responsibility individually. People look at each other thinking that someone else will act on the situation and often people don't do anything e.g. in Kitty example.
What is Deindividuation? When the presence of other people can have bizarre or negative effects.
What is the Deindividuation theory? When people are in large groups they forget that they are unique individuals and feel anonymous and all sorts of impulses pleasure seeking or hurtful impulses and desires begin to arise and be acted out.
What happens if you increase someones self awareness? They are more likely to act more honestly it decreases anti-social behaviour. For example when given the opportunity to cheat when left alone you are more likely to cheat than if you had a mirror in front of you making you more aware of your actions.
Who conducted the halloween self awareness experiment? Beaman et al., (1979).
Who conducted the IQ self awareness task? Diener and Walloon (1976).
Conformity When people change their opinions or do what others do.
Who conducted the task where a group of people looked outside a window more people would copy. But if one person looked out a window less people would do the same. Milgram et al. (1969).
Which experiment did Asch conduct? Line test where confederates all said that two lines were the same but were in fact obviously different in size. The participant 75% of the time went along with the confederates because they don't want to be rediculed and don't understand what is going on.
Which experiment did Zimbardo conduct? Standford prison experiment. – got random students to take on the roles of guards and prisoners in a 2-week experiment.
What happened? The guards started to get into role and abused the prisoners and the prisoners eventually got into their rules and became depressed and taken out of the experiment. The study evetually had to be stopped.
When being in a role, it can affect our behaviour. Also when given authority people tend to go along with authority figures. After the WW they asked Nazi's how they could kill people and they answered with I was only doing what I was told.
Which experiment did Milgrim conduct in regards to listening to commands of someone in authority despite hurting them. There was a teacher, a pupil and a student (actor) who took part in the experiment. For every time that the student strapped to a chair answered a question wrong the shock level would increase and the pupil continued to listen to the teacher despite the pain that the student was being put through.
What did Milgrams study show? 66% of participants completed giving shocks to the DANGER XXX level. Although alarming, these results indicate that people will hurt others if ordered to do so.
2/3 of people would keep giving shocks as long as the experimenter told them to do it. Most ordinary would hurt others if ordered to do so by an authority figure.
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