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Description
| Question | Answer |
| Rhetorical questions | A question where the answer is obvious |
| Ellipsis | Builds suspense/shows there is more to say |
| Second person direct appeal | Use of ‘you’ to make the reader feel involved |
| Exaggeration | Suggesting something is better than it is. |
| First person plural | ‘We’ suggests a sense of unity/the reader has something in common with the writer. |
| Sarcasm | To ridicule or mock someone/something by saying the opposite of what you mean |
| Imperatives | To order or command |
| Alliteration | Words beginning with the same letter |
| Pun | A play on words, often used in titles |
| Emotive language | Words that appeal to our feelings |
| Informal tone | Deliberately relaxed language to make the reader feel at ease. |
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