762017
Description
Flashcards by gracecham7, updated more than 1 year ago
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Created by gracecham7
about 10 years ago
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| Question | Answer |
| Strengths of the Social Approach | - Had a big impact on the way we understand social behavior of humans - Real life scenarios |
| Weaknesses of the Social Approach | - Social norms and values change over time, eg. Piliavin et Al, attitudes towards race and gender were different back then - Hard to abide to ethical guidelines eg. a lot of deception |
| Milgram Background information | Milgram wanted to test out obedience because he was from Jewish decent and was interested in why people in World War 2 conformed to killing so many people |
| Milgram Aim | To investigate the process of obedience and power of an authoritative figure, even if it meant hurting someone else |
| Milgram methods and types of data | -Controlled setting -Observation - Quantitative data (maximum level of shock the subject administered to the victim) -Qualitative data (recordings, photographs and notes through a one way mirror) |
| Milgram Sample | Self selected sample - got paid $4.50 for just turning up, 40 men aged 20-50 from various occupational backgrounds |
| Milgram Procedure | - No controlled condition so it is an observation not experiment -Told the experiment was how punishment affects learning (deception) - shock worked once on teacher to prove it wouldnt cause damage -every time learner got an answer wrong they would get a shock which increased with each mistake - |
| Milgram Results | -Over half the participants administered shocks -All 40 gave shocks to 300 volts -Participants showed signs of extreme tension |
| Milgram Ethics | -all participants were debriefed - deceived by cover story and therefore informed consent wasnt gained - Milgram denied harming them |
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