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1514363
EL PRECIO
Description
Mind Map on EL PRECIO, created by Maribel MG on 10/22/2014.
Mind Map by
Maribel MG
, updated more than 1 year ago
More
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Created by
Maribel MG
over 8 years ago
8
0
3
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Resource summary
EL PRECIO
Valor expresado en moneda
VALORES
Cambio
Utilidad para el individuo
Uso
Importancia para los demas.
Fijacion
OFERTA
Productos en el mercado
Factores
1. No. de empresas en el sector industrial
2. Capacidad productiva
3. Costo de producción.
4. Técnicas de producción
COMPETENCIA
Consideraciones
1. Políticas propias para el precio
2. Relaciones con la mezcla de la mercadotecnia
3. Relación con el ciclo de la vida del producto
4. Relación con el dinero contable y de utilidades
Monopolios
Es única
Capaz de satisfacer todo el mercado
Conoce la damanda
Oligopolio
Pocos vendedores
Ninguno domina.
Empresas coludidas
DEMANDA
+Precio = -demanda -Demanda = +Precio
Factores
1. Preferencia de los consumidores
2. Número de consumidores
3. Precio del producto
4. Ingresos
5. Nivel general de los precios
CONFLICTOS
Canales de distribucion
Ambiente
Precios
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