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Advantages of understanding the value of intangible assets in a business
Description
Mind Map on Advantages of understanding the value of intangible assets in a business, created by Andres Borja Carrero on 14/10/2019.
Mind Map by
Andres Borja Carrero
, updated more than 1 year ago
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Created by
Andres Borja Carrero
over 4 years ago
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Resource summary
Advantages of understanding the value of intangible assets in a business
Grant rights and generate income
Cost reduction, productivity increase and loss reduction.
Customers use the products more
Significant gain
Types of capital
Intellectual capital
Human capital
-Knowledge -Innovations -Abilities
Structural capital
-Patents -Licenses -Software
Protection of intellectual property.
-Secure benefits for human intelligence. -Recompensate creativity and human effort. -Value to employees
Methods to estimate the value
The impact of intangible assets.
-Relation between the product and knowledge. -Interpersonal relations
-Managers and employees -Employees and employees -Employees, managers and customers.
Teamwork
Success of a business
Generate more profits
Technical-scientific knowledge
-Techniques applied to employees. -Patents and licenses
Protection titles
Avoid use, manufacture or sale without consent
Technical-scientific experience
-Manufacturing knowledge -Innovations
Split intangible assets
Marketing
Assets used to promote products and services.
Product brands or commercial designs
Technologies
-Intellectual property right -Transfer of knowledge
Customers
Customer knowledge Contracts, supply, advertising, license agreements
Artistic nature
Works of art or creations.
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