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VENTAS DETALLE Y CANAL DE DISTRIBUCION

Description

Mind Map on VENTAS DETALLE Y CANAL DE DISTRIBUCION, created by Grecia Samantha on 28/05/2015.

Mind Map by Grecia Samantha , updated more than 1 year ago

	Created by Grecia Samantha over 11 years ago

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Resource summary

VENTAS DETALLE Y CANAL DE DISTRIBUCION

PRODUCTORES
1. INTERMEDIARIOS
  1. CONSUMIDOR FINAL
  2. AGENTES
    1. MAYORISTAS COMERCIALES
      1. DETALLISTAS
ESTRATEGIAS
1. DIRECTO
  1. NO VENDEDOR
2. MULTICANAL
  1. PROPIO Y CANAL
3. DUAL
  1. CADENAS DE TIENDAS
4. ALIANZAS
FACTORES
1. AMBIENTALES
  1. ESTILO DE VIDA
2. CONSUMIDOR
  1. CANAL
3. PRODUCTOS
  1. CICLO DE VIDA
4. COMPAÑIA
  1. FINANCIERA
  2. R H
  3. TECNOLOGIA
PROCESO
1. FUNCION
  1. SELECCION
    1. INTENSIDAD
      1. ELECCION

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