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5090197
1- Define tu Imagen en función de tu público
Description
Primer punto- Cultura corporativa
No tags specified
elaboración breafing-plan de comunicación
técnicas de comercializacion
capacidad 1
Mind Map by
Rocio Lopez de la Franca
, updated more than 1 year ago
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Created by
Rocio Lopez de la Franca
about 8 years ago
7
0
0
Resource summary
1- Define tu Imagen en función de tu público
Cultura corporativa
Visión
Misión
Valores
identidad corporativa
visual
Elección de la marca
Elección del logotipo
Elección del eslogan
colores
auditiva
Sintonía
olfativa
olor
posicionamiento
segmentación
El marketing lo decides tú
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