Product Groups

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Business Management: An Entrepreneurial Approach Chapter 5: The field of business activity and competitive strategies
Creshe Naidoo
Mind Map by Creshe Naidoo, updated more than 1 year ago
Creshe Naidoo
Created by Creshe Naidoo almost 5 years ago
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Resource summary

Product Groups
  1. Consumer Goods
    1. Immediate Consumption
      1. by households or final customers
      2. Intermediary Goods
        1. Use produce other goods
          1. or services
          2. Not final consumption
          3. Commercial Services
            1. Independent
              1. separately identifiable
                1. intangible
                  1. needs satisfying activities
                    1. Final consumers
                      1. & industrial users
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