Advantages of understanding the value of intangible assets in a business

Andres Borja Carrero
Mind Map by Andres Borja Carrero, updated more than 1 year ago
Andres Borja Carrero
Created by Andres Borja Carrero over 1 year ago
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Mind Map on Advantages of understanding the value of intangible assets in a business, created by Andres Borja Carrero on 10/14/2019.

Resource summary

Advantages of understanding the value of intangible assets in a business
  1. Grant rights and generate income
    1. Cost reduction, productivity increase and loss reduction.
      1. Customers use the products more
        1. Significant gain
    2. Types of capital
      1. Intellectual capital
        1. Human capital
          1. -Knowledge -Innovations -Abilities
        2. Structural capital
          1. -Patents -Licenses -Software
        3. Protection of intellectual property.
          1. -Secure benefits for human intelligence. -Recompensate creativity and human effort. -Value to employees
          2. Methods to estimate the value
            1. The impact of intangible assets.
              1. -Relation between the product and knowledge. -Interpersonal relations
                1. -Managers and employees -Employees and employees -Employees, managers and customers.
                  1. Teamwork
                    1. Success of a business
                      1. Generate more profits
                      2. Technical-scientific knowledge
                        1. -Techniques applied to employees. -Patents and licenses
                          1. Protection titles
                            1. Avoid use, manufacture or sale without consent
                        2. Technical-scientific experience
                          1. -Manufacturing knowledge -Innovations
                      3. Split intangible assets
                        1. Marketing
                          1. Assets used to promote products and services.
                            1. Product brands or commercial designs
                          2. Technologies
                            1. -Intellectual property right -Transfer of knowledge
                            2. Customers
                              1. Customer knowledge Contracts, supply, advertising, license agreements
                              2. Artistic nature
                                1. Works of art or creations.
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