Utility and consumer behaviour

Mark Solomons
Mind Map by Mark Solomons, updated more than 1 year ago
Mark Solomons
Created by Mark Solomons about 5 years ago
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Revision mind map of all related content to consumer behaviour

Resource summary

Utility and consumer behaviour
1 Utility
1.1 MU is the addition to total utility when consuming goods and services
1.2 DMU
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