3500268
Mind Map by silverbullet, updated more than 1 year ago
|
Created by silverbullet
over 5 years ago
|
|
Description
Digital Unit Recruitment
1 study programmes: Consumer Affairs (DE:
TUM), Digital Business Strategy (FR:
Grenoble Ecole de Management), Digital
Marketing BB (A: FH Kufstein) User
Interaction Strategy, Design Marketing and
Analysis
2 Key words: CMS (Customer Management
System), Consumer Research, Customer
Journey, Kundenbeziehungen, Digital Strategy,
Digital Marketing, Data Analysis, Content
Management, Social Media,
3 Potential job titles
3.1 Digital Marketing
Specialist/Stategist/Expert*
3.2 Head of Digital
Integration*
3.3 Digital Customer Journey Manager /
Strategisches Zielgruppenmanagement
3.3.1 Digital Customer
Experience Manager
3.3.2 Digital Customer
Interaction
3.3.3 Customer Experience
Digital Transformation
3.4 Digital Content Specialist*
3.5 Digital Research
& Data Analyst
3.5.1 Digital Data
Analyst