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Quiz

SM - Kapitel 07 - External Assessment

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Perguntas do quiz (9)

  1. 1To perform an external assessment, a company first must
    1. Aget an approval from the Securities and Exchange Commission
    2. Bperform an internal audit
    3. Cgather competitive intelligence and information about external trends
    4. Dhire a consultant to develop a comprehensive strategic plan
    5. Eall of the above
  2. 2External assessments attempt to identify key variables that offer __________ responses.
    1. Aactionable
    2. Bauthoritative
    3. Cprofitable
    4. Dstrategic
    5. Eterminal
  3. 3According to I/O theorists, which of the following contributes LEAST to firm's performance?
    1. AEconomies of scale
    2. Bbarriers to market entry
    3. Cproduct differentiation
    4. Dinternal resources
    5. Elevel of competitiveness
  4. 4All of the following are political, governmental, and legal variables that can represent key opportunities or threats to organizations EXCEPT
    1. Atariffs
    2. Benvironmental regulations
    3. Clevel of defense expenditures
    4. Dlegislation on equal employment
    5. Epopulation changes by race, age, sex, and level of affluence
  5. 5WHat is NOT one of Michael Porter's fice competitive forces?
    1. APotential entry of new competitors
    2. BRivalry among competing firms
    3. CBargaining power of unions
    4. DBargaining power of supplieres
    5. EBargaining power of consumers
  6. 6Whenever new firms can easily enter a particular industry, the intensity of competitiveness among firms tends to
    1. Astay the same
    2. Bincrease
    3. Cdecrease
    4. Dneutralize
    5. Ebecome irrelevant
  7. 7If suppliers are unreliable or too costly, which of these strategies may be appropriate?
    1. AHorizontal integration
    2. Bbackward integration
    3. Cforward integration
    4. Dmarket penetration
    5. Econcentric diversification
  8. 8When the products being purchased are standard or undifferentiated, it results in ________ bargaining power of consumers.
    1. Amarginalized
    2. Blower
    3. Chigher
    4. Dnegative
    5. Enegligible
  9. 9A systematic and ethical process for gathering and analyzing information about the competition's activities and general trends to further a business' own goals is called
    1. Aunethical business practices
    2. Bartificial intelligence
    3. Ccompetitive intelligence
    4. Dindustrial espionage
    5. Epredictive intelligence

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SM - Kapitel 07 - External Assessment
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