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Flashcards

Ag Sales: Customer-Oriented Model

shgibson Inglês 23 flashcards

Flashcards do conjunto (23)

  1. 1Call Phase I:Establishing Rapport
  2. 2Call Phase II:Discovering Customer's Needs
  3. 3Call Phase III:Making Your Presentation
  4. 4Call Phase IV:Closing the Sale
  5. 5Call Phase V:Thank You Note
  6. 6Call Phase One: Establishing RapportIntroduce yourself and your company
    Initiate social conversation
    Shift attention to topic of business
  7. 7Call Phase Two: Discovering Customer's NeedsDiscovering Customer's Needs and Situation Factors
    Confirm Customer's Needs
  8. 8The purpose of the sales callGather information so that together we see how the features of the product solve the prospect's needs
  9. 9Why do we ask questions?Become genuinely interested in other people.
  10. 10Call Phase Three: Making PresentationPropose a customer actions
    Explain How needs are met by this action
    Verify the proposed customer action
  11. 11The worst kind of presentation what?Answers to questions that have not been asked.
  12. 12Anything that can be seen, felt, measured or demonstrated.Feature
  13. 13Whatever provides customer with advantage or gain.Benefit
  14. 14Call Phase Four: Closing the SaleAsk for customer commitment
    Ask customer to initiate action- if YES
    Confirm sale
  15. 15Call Phase Four: Close the Sale if NOAsk for customer commitment
    ask to initiate action
    negotiate buyer resistance
  16. 16Working to reach an agreement that is mutually satisfactory to both buyer and sellerNegotiation
  17. 17Five different types of buyersNeed
    Product
    Source
    Price
    Time
  18. 18The toughest to over come. You must prove product is a good investment.Need
  19. 19Product may be new or not well established. Prospect may be satisfied with current price.Product
  20. 20Prospect may be loyal to present supplier who doesn't have your product and doesn't want to do business with another supplier who has it.Source
  21. 21Most common form of buyer resistance.Price.
  22. 22Prospect say they need time to think about the purchase.Time
  23. 23Define NegotiationWorking to reach an agreement that is mutually satisfactory to both buyer and seller

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FlashCards sobre Ag Sales: Customer-Oriented Model, criado por shgibson em 29-09-2013.
Criado por
shgibson
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