6167522
Description
Quiz by Atul Fegade, updated more than 1 year ago
|
Created by Atul Fegade
over 7 years ago
|
|
Question 1
Question
____________is the buying behavior of final consumers.
Answer
-
Global purchasing
-
Business buying Behaviour
-
Reseller buyer behaviour
-
Consumer buyer behaviour
Question 2
Question
Why should one study consumer behaviour? |To stay in business by attracting and retaining customers?
Answer
-
To benefit from understanding consumer problems
-
To establish competitive advantage
-
Because It is Interesting
-
All options are correct
Question 3
Question
Government Services can be also made better by understanding behaviour of its citizens.
Answer
- True
- False
Question 4
Question
____________ basically refers to when a company discourage its customers to buy the product produced by them.
Answer
-
Consumerism
-
Social Marketing
-
De-Marketing
-
Multi-level Marketing
Question 5
Question
We are what? we have would ____ be associated with which of the following concepts?
Answer
-
Personality
-
A persons self-concept
-
Beliefs
-
Attitudes
Question 6
Question
What are the underlying roots of consumerism from following?
Answer
-
The Performance gap
-
Impersonal and unresponsive marketing
-
Intrusion of privacy
-
All the options are correct
Question 7
Question
'A kid in a family imitating the bevahiour of his father' is an example of ____________ Learning.
Answer
-
Formal Learning
-
Informal Learning
-
Technical Learning
-
School Learning
Question 8
Question
The learning of new or foreign culture is known as ____________.
Answer
-
Acculturation
-
Unculturation
-
Deculturation
-
Enculturation
Question 9
Question
__________ is a type of symbolic activity consisting of a series of steps (multiple behavior) occurring in a fixed sequence and repeated over time.
Answer
-
Rituals
-
Symbols
-
Learning
-
Culture
Question 10
Question
A television announcement or an advertising in a magazine is a Verbal Symbol.
Answer
- True
- False
Question 11
Question
How Many stages are there in a traditional family life cycle?
Answer
-
One
-
Three
-
Five
-
Six
Question 12
Question
Empty Nest stage in Family Cycle falls in ________________________
Answer
-
Parenthood
-
Post Parenthood
-
Honeymooners
-
Dissolution
Question 13
Question
In ____________ approach selected demographic or socioeconomic variables concerning the individuals are studied to determine the social-class.
Answer
-
Objective
-
Classic
-
Variable
-
Subjective
Question 14
Question
The upper class consists of :-_________________________
Answer
-
Very small percent of the population
-
Very large percent of the population
-
50 percent of the population
-
30 percent of the population
Question 15
Question
__________ is the term used to designate all of the behaviour patterns associated with a particular status.
Answer
-
Social Status
-
Role
-
Norms
-
Power
Question 16
Question
Reference Groups are those an individual uses in determining his judgement, beliefs & __________
Answer
-
Norms
-
Assumptions
-
Behaviour
-
None of the Options
Question 17
Question
Full nest-I consists of ________________________
Answer
-
Married couple with youngest children under 6 years
-
Married couple with children in the age of 6 to 12 years
-
Unmarried couples
-
Married couple with children more than 18 yrs in age
Question 18
Question
Putting a ketchup or Ghee on Paranthas daily is an example of ____________
Answer
-
Beliefs
-
Customs
-
Rituals
-
Values
Question 19
Question
Culture does not differentiate between Necessity & Luxury needs of a consumer.
Answer
- True
- False
Question 20
Question
Which of the following social institutions within society transmit the elements of culture from one generation to another generation?
Answer
-
Family
-
Educational Institutions and House of worship
-
Mass Media & Virtual Communities
-
All the options are correct
Want to create your own Quizzes for free with GoConqr? Learn more.